1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Different results from keyword research tools

Discussion in 'White Hat SEO' started by Reg Park, Jul 24, 2017.

  1. Reg Park

    Reg Park Newbie

    Joined:
    Mar 22, 2017
    Messages:
    46
    Likes Received:
    1
    Gender:
    Male
    Hi guys,

    I realize some keyword research tools give different search volumes. For example if I want to search "best dumbbell"...some tools like Ubersuggest will give me 12,100 search volume/month

    and

    Others like Serps and KWfinder will give 400 search volume. I also noticed that maybe KWfinder base on exact match results and others include long tail searches too?

    So should I use this keyword if all tools give different volumes?
     
  2. Zanskar

    Zanskar Regular Member

    Joined:
    Mar 5, 2015
    Messages:
    265
    Likes Received:
    88
    Gender:
    Male
    Occupation:
    Procrastinator
    Location:
    Planet Earth
  3. MisterF

    MisterF Jr. VIP Jr. VIP

    Joined:
    Nov 29, 2009
    Messages:
    6,284
    Likes Received:
    4,795
    Occupation:
    Conference Organiser, Business Advisor.,
    Location:
    JADIP
    Home Page:
    I tend to use Ahrefs and couple of other tools.

    Different platforms look at different results using different APIs too.

    Some show just country ( say USA ), others show global.

    @dp40oz made a post a while back explaining how different tools show different results.
     
  4. bartosimpsonio

    bartosimpsonio Jr. VIP Jr. VIP Premium Member

    Joined:
    Mar 21, 2013
    Messages:
    12,040
    Likes Received:
    10,829
    Occupation:
    WHEREZ MA
    Location:
    BITCOINS AT?
    Home Page:
    Adwords is the only approximate tool for Google search. Other tools simply estimate traffic based on their data which is usually limited compared to Google.
     
  5. fizz707

    fizz707 Regular Member

    Joined:
    Jul 11, 2011
    Messages:
    304
    Likes Received:
    70
    Occupation:
    SEO, IM, IT dev
    Location:
    Eastern Europe/US - back and forth
    Home Page:
    Well, basically, each tool is using its own formula taking into account different factors to determine search volume for keywords.
    So, it's rather hard to say which tool to trust, taking into account that Google Keyword Planner will give you only ranges if you are not having an active AdWords campaign running.
    Take a tool that you think is trusted, find out what factors are counted (if possible) and make your own conclusions.
    Good luck.
     
  6. Reg Park

    Reg Park Newbie

    Joined:
    Mar 22, 2017
    Messages:
    46
    Likes Received:
    1
    Gender:
    Male
    Thanks for the response guys! I will use various tools and make sure the results are not too far off before deciding to use the keyword.

    ANOTHER QUESTION - Do you guys consider "search results" that much? I typically look at search results with less than a million.