I’ve seen stats for this domain recently and it didn’t look like anything special except 18 years domain age. Then I’ve come across NameBio’s daily market report for October, 6 and it said that fasfa.com was sold for $50,600 on GoDaddy auctions. I made a quick analysis of this domain, and for me it seems way too overpriced. If you don’t mind, I would really appreciate your word of advice here. So, this domain was featured on an article that advertises SkimDaddy. That’s a browser extension for GoDaddy auctions with lots of helpful features if you haven’t heard about it yet. This screenshot from that article shows that fasfa is listed among the most active domains on GoDaddy. Estimated traffic 17,683 and valuation is 18,995 USD. This screenshot from SkimDaddy extension shows that fasfa(dot)com didn’t have any Google Traffic for the last 4 months (they track dynamics of daily search traffic). Besides, it ranks for only three keywords, and the best one obtained only 47th position on Google SERP. These stats lead me to a question, where did that 685,597 of Alexa Rank come from? I’ve checked the dynamics on the Alexa website and it seems like the traffic to this site was pumped up. Other similar tools confirm my conclusion. Check out SEMRush data: And SimilarWeb shows 85.14% of direct hits. While one-third of the traffic went through GoDaddy website itself. I’ve come to a conclusion that this domain has no SEO value, its traffic estimates on GoDaddy were manipulated. Well, it is a 5-symbol gTLD, it is a typo of another well-respected domain and it does have 18 years - but I would never pay $50,600 for this. Could you please help me, what am I missing here?