correct Finance/Crypto audience

GDraFB · Sep 5, 2025

I think you don't need to target anything. Run it with advantage campaign. Facebook will automatically know how to distribute to the necessary audience. I believe Facebook's AI is smart enough to do that.

Dimathecoolguy said:
Hey guys, Im running ads for the crypto/finance FTD 250 euro vertical, and I was just wondering what is the correct way or correct setup to run them?
Im talking about setting up the correct audience with correct interests.
on the screenshot below are my settings, my theory that is this too broad, and people who might get interested in this dont see the ad.
What is the correct way to think of the interests?
any advices are welcome here, thank you for your time.
View attachment 469773

Int_International · Sep 17, 2025

Fallon Desi1 said:
25 – 45 (people with financial capacity & investment knowledge)
Cryptocurrency, Trading platform, Binance, eToro, Coinbase, Investing.com, MetaTrader, Forex Trading, Financial News, Day Trading, Stock market
People who regularly shop online, use credit cards, and interact highly with financial content
Prefer high-end devices (iPhone 13+, Samsung S21+), because they often have higher spending levels

your last sentence, rly genius bro

never thought about that ty

SKYAGENCY3333 · Sep 17, 2025

Focus on a narrow, targeted audience rather than general interests, test on a small scale then scale up to avoid wasting budget.

agnescad7 · Sep 17, 2025

Narrowing down to more specific interest groups (like investment, fintech, or trading communities) usually brings better results.

Re Mandoza · Sep 17, 2025

Dimathecoolguy said:
Hey guys, Im running ads for the crypto/finance FTD 250 euro vertical, and I was just wondering what is the correct way or correct setup to run them?
Im talking about setting up the correct audience with correct interests.
on the screenshot below are my settings, my theory that is this too broad, and people who might get interested in this dont see the ad.
What is the correct way to think of the interests?
any advices are welcome here, thank you for your time.
View attachment 469773

Crypto FTD is super strict on FB

broad won’t cut it. Better angle is layering finance + investment + fintech interests, then narrow down with lookalikes from real data

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correct Finance/Crypto audience

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