Update: sorry some text are missing "don't know what happen to mypost" not allow me to quote? OK good day to all, I'm new to website and this data is confusing me. may 9 to june 9 and june 9 - july 9. according to stats I'm doing good in months of may 9 - june 9. But stats is saying different in terms of imp and clicks Traffic drop from my blogspot stats and analytic acquisition says - all traffic session drop from google / organic by -71.53% % new session by -7.64% drop new session by -73.70% drop but increase on page session 6.43% average session duration 42.81%, According to webmaster tools I got increase on impressions by 28% and clicks increase by 42.81% Here's the things that confuse me, when I look to analytics seo "queries" I see that I'm doing good at this month of June 9 - July 9 since I got a green / positive increase of 25.23% impressions and 4.71% increase on clicks. Landing pages "Increase" impression 32.46% clicks 10.40% Decrease average position -12.39% Ctr -16.65% Is this a good sign? why my traffic decrease while my imp and clicks increase? Can someone with a good heart help me explain this or give me an advice or thoughts? webmaster and analytic seems conflict. Thank you very much. By the way analytic property id is correct.