How many weak sites do you like to see in the top 10 to consider it worth taking a shot at please? There is a site I have found looks beatable but the rest of the sites are e-commerce type sites the usual suspects Amazon, Best Buy, Walmart and some smaller ones but this small site is sat high in that search with only 20,000 words on the full site and 54 referring domains with 120 total links with most not being very relevant to the niche. It doesn't even have a proper logo just a basic text one. The main keyword is supposedly 137000 volume but it gets 3600 from 3rd position from that keyword and the top site Walmart gets 22000. There is a lot of keywords to go after that the small site does well with, it's getting 16000 visitors a month and is 1 year old. There using a partial match EMD it's nearly a complete match but not quite. Do you think that's enough to consider it a low comp niche please?