EDIT: Sorry this thread is such a mess. Today, I can't seem to order or form paragraphs correctly for some reason. Basically, I wanted to share the story about the cafe, ask why the word was censored, ask about what others think of the marketing sids, and give my two cents. Hey BHW, I've been reading this article on independent.co.uk which talks about a coffee and fellatio shop opening up in London. For about 60 pounds, or 90 USD, you can order a coffee and receive oral sex while you drink it. Here's the link if you want to read it: http://www.independent.co.uk/arts-entertainment/london-to-get-coffee-and-fellatio-cafe-a7170266.html I should say first that personally, I'm against using sexually objectifying marketing tactics in any way, to the point in which I filter out any degrading or exceptionally over-revealing images when collecting profile pictures for my female Facebook accounts, but that doesn't mean (even remotely) that I judge anyone else who doesn't think the same way I do. I don't want this to turn into either a debate about the ethics of NSFW-based marketing tactics, or a shit-posting thread about someone who thinks they're better than somebody else because they don't use NSFW-marketing. Remember, just because we don't agree with the ethics of someone else's marketing doesn't mean we can't both learn new things from their methodology and respect them as people. Anyways, end rant. The main reason I started this thread is because I noticed something odd in the article and was wondering what the rationale was behind it. In the first paragraph, they censor the word "blow job", saying: ". . .but London's next novelty opening is set to be the most surreal, controversial, anger-inducing and inevitably popular yet, a café where customers get a bl*w job with their latte." At first, I thought it had to do with not mentioning or linking from the site to anything NSFW (probably for some SEO or policy-based reason), but later on they posted a link to an escort site filled with NSFW pictures. At this point, I became completely confused. So, a couple questions: 1. Does using NSFW words on a site have some negative effect that would cause a webmaster or writer to intentionally censor them? If not, why censor them? 2. Why would a site censor an NSFW word but link directly to an NSFW site? Wouldn't that defeat the purpose of whatever motive the site had to censor the NSFW word? 3. What are your thoughts on the marketing side of ideas like this? My thoughts are as follows: As for this café itself, I honestly doubt they'll be able to upscale fast enough. They're going to be getting so many customers that I honestly think the biggest problem when upscaling their franchise will be finding employees. As for the "money for sex" idea in general, I think there can be a lot of good money to be made in IM. If prostitution becomes legal in more areas around the world, I think we'll be seeing large brothel or escort-like affiliate offers and programs opening up, and a lot of IM'ers targeting single males by country and marketing these offers to them. For those countries, IM'ers will largely move away from live cam or paid pornography tube offers and toward offers that advertise actual sex. Any Facebook group, country-specific website, or Instagram page even remotely sexual in nature with traffic coming mainly from a country in which prostitution is legalized or even partly legalized is essentially a gold-mine for IM'ers to work through affiliate networks with brothels and escort services and make large amounts of money.