So here's a question I pose to those who are way smarter than myself.. ABC Business Company, (ABCwebsite.com) Local business with multiple locations: e.g. ABCwebsite.com/locations/city1 ABCwebsite.com/locations/city2 And so on. ABC Business Company is also known as ABCBC. it is so commonly referred to as ABCBC, that the company legally registered the name. Should they buy the domain ABCBC.com and build that out - maintaining both websites? I feel like that could be as hurtful as it could be helpful. In my thinking, they could increase visibility and conversions, and essentially create a ranking competitor - which would be themselves. On the other hand, could Google look at that as violation and smack both sites down and issue a penalty? Please, anyone with experience chime in, I can't be the first person to think about this. Thanks in advance!