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Buying domain variations to increase local seo

Discussion in 'Local SEO' started by Fast_Eddie_427, Nov 23, 2019.

  1. Fast_Eddie_427

    Fast_Eddie_427 Newbie

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    So here's a question I pose to those who are way smarter than myself..

    ABC Business Company, (ABCwebsite.com)
    Local business with multiple locations: e.g.
    ABCwebsite.com/locations/city1
    ABCwebsite.com/locations/city2
    And so on.

    ABC Business Company is also known as ABCBC. it is so commonly referred to as ABCBC, that the company legally registered the name.

    Should they buy the domain ABCBC.com and build that out - maintaining both websites? I feel like that could be as hurtful as it could be helpful.

    In my thinking, they could increase visibility and conversions, and essentially create a ranking competitor - which would be themselves.

    On the other hand, could Google look at that as violation and smack both sites down and issue a penalty?

    Please, anyone with experience chime in, I can't be the first person to think about this.

    Thanks in advance!
     
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  2. Topiano

    Topiano Jr. VIP Jr. VIP

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    Have the name on Title and Meta Tags so it all get optimized for a single website - Problem Solved