Black Hat Self Defense: Brian Tracey V2

rudyvise

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Immunity from Failure​

I recently sat in on a really great lecture by Marketing Guru, Brian Tracey.

This lecture centred on how you can use IDEATION to visualise your way to success. So you might start by visualising what sort of business you might like. Who are the people there. What sorts of things are they doing. What product? Where located? Who are the management team. What strategic plan is in place. Who are the stakeholders. The customers and partners.

Then you might go on to think of the glorious brand you produced. A highly profitable business model with customers that wouldn't do business anywhere else. You are the successful CEO, with leather trimmed room and a huge fat bonus on the way.

So of course, after you have perfected the visualisation routine and your senses are at their greatest height - you are biting at the bit to get started and make the wholly bally show a reality.

So i got to thinking. How could Black Hats use this in other ways.

I came up with one. It was designed to put hair on the black hats chest and reduce the fear of failure.

It goes like this...

Instead of visualising the most extraordinary successes ahead of you. Visualise the most castrophic failures.

Woops, there goes my business, woops there goes my career. Woops, there goes all my money and reputation. Woops, was that my wife that just flew past the window...

Its a really great way of learning about loss. By the time you finished, you've either slit your wrists - or your balls (sorry ladies), just got a lot hairier...

Black Hat Self Defense!

Ha...;)
Rudy
 
Instead of visualising the most extraordinary successes ahead of you. Visualise the most castrophic failures.
Great advice, I often read that many people ask how they can make $ xx,xxx and more a month, even they have no experince. Best way is to read, act, invest and learn, sooner or later you get a feeling for your business, which is imho the most important thing.
 
Avoiding failure is to do much much research instead of diving in head first
 
the best way to use blackhat income is to reinvest in whitehat long term business.
 
I always ask myself.. "Can I end up in jail for doing this?" and if the answer is yes I don't do it.

If no I continue asking me "What will the risk be for me and my family if things goes wrong?" If I then think that the risks is lower then the profit I can make I most often go for it. Pretty much the same way of thinking.
 
If it's the grey hair nice guy giving salesmanship advice I believe it is, it's "Brian Tracy".
 
yes, apologies for getting his surname wrong. Brian Tracy..
 
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