Anyone running 'send message' Facebook ads successfully?

OsamaBinCracker said:

I tried to run 'send message' to messenger ads with one image.
My daily budget was '5$' but what i see is after few hours my campaign spend '12$' and '2 message respond' cost me '11$'.

(While i see many competitors getting 100 pms with only 10$ max)

I don't know how it crossed my daily fixed budget.

Can anyone tell me if i did something wrong
Or how can i do better with 'send message' ads.

(my ads were also targeting the wrong audience and i contact support team they wanted to call me but i'm not good at english)

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Facebook_Mario said:

Did you targeted a right audience and set a target location and how many days you set your campaign?

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seo_kansas said:

What niche?

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Jessica Lee 12 said:

maybe you are not targeting right, analyze your audience more seriously

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King Garry said:

on the budget maybe because the time you install it makes it run to 2nd day early
As for the number of messages, it may be because you have not optimized the approach of customers, leading to less message volume

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OsamaBinCracker said:

Can you tell me how can i control PPM cost? I heard there's an option for that. Where i can bid PPM rate

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King Garry said:

You should focus on the audience that you think is suitable for your product, thereby eliminating the number of customers who are not interested in your product..

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OsamaBinCracker said:

Can you tell me how can i control PPM cost? I heard there's an option for that. Where i can bid PPM rate

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King Garry said:

you can't decide a minimum price for each message, but you can optimize the customer file so that the price of each message is as low as possible

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Safety Agency said:

bids do not fully measure the CPM metric. you need to publish multiple campaigns with different bids. then it will be most accurate

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