Amazon advertising in Adwords

Discussion in 'White Hat SEO' started by R Salvador, Jul 10, 2016.

  1. R Salvador

    R Salvador Newbie

    Joined:
    Jul 10, 2016
    Messages:
    7
    Likes Received:
    0
    Gender:
    Male
    I am trying to rank for a keyword that has a decent amount of searches a month, and I could potentially use amazon to monetize it.
    Everything looks fine but I can see some Amazon Ads with that specific Keyword.

    Is that a GOOD or BAD sign?
     
  2. Phenomix

    Phenomix Jr. VIP Jr. VIP

    Joined:
    Sep 21, 2014
    Messages:
    475
    Likes Received:
    190
    Gender:
    Male
    They got a ridiculous advertising budget man. Even if you get first position their ad will still steal a lot of your clicks and your website will be advertising the same products anyway.
     
  3. humphrytools

    humphrytools Regular Member

    Joined:
    Jul 5, 2016
    Messages:
    260
    Likes Received:
    41
    Gender:
    Male
    Usually people will click on the ads if they are looking to buy it from amazon. But you still can get a lot of clicks from first position - if you rank first. Try searching for other keywords and if you can't stik to this and start ranking.
     
  4. Jerring

    Jerring Regular Member

    Joined:
    Oct 9, 2015
    Messages:
    235
    Likes Received:
    78
    Like said above, Amazon and big companys like that has Crazy budget. But if you still get impressions i would go for it even if Amazon takes some of the klicks there still can be some left for you.

    If you have semrush i would check the keyword there and see what sites that compete over the keyword
     
  5. sumitgupta1992

    sumitgupta1992 Junior Member

    Joined:
    Jul 20, 2013
    Messages:
    176
    Likes Received:
    26
    Gender:
    Male
    If you have the budget you can also advertise on Google via amazon.This is done via Google Merchant Centre.But as everyone stated above, you need to have a pretty hefty budget.