Ahref & Semrush search volumen logic...

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jean9612

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Hi everyone, I would like to know if some of you know what the keyword search volumen of ahref & Semrush based for? And where they get them?
 
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From my experience, it is taken directly from Google's API. The reason they don't always show the same number is that each is updated at different times and frequencies (including the keyword planner)
 
Does any one know how to manipulate the search volume in ahrefs?
 
Has anyone ever encountered a situation where an article is indexable and searchable on Google, but doesn't appear in Ahrefs' backlink profile or referring domains for a month? What could be causing this?
 
artemv1095 said:
Has anyone ever encountered a situation where an article is indexable and searchable on Google, but doesn't appear in Ahrefs' backlink profile or referring domains for a month? What could be causing this?
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Ahref's backlink index is not as regularly updated in real-time as Google's index. Although Google can rapidly index an article and make it search-friendly, Ahrefs can be slower to crawl and index it. This slowdown may occur because Ahrefs' crawler has a different schedule and prioritizes high-authority websites over lower-authority ones. Also, Ahrefs does not promise to index all pages or backlinks, so some links might be missed if they are on less crawled domains. If an article is still missing from Ahrefs' backlink profile after a long time, it might just be a case of waiting for their crawler to find and refresh the data.
 
Thanks mate,

So roughly speaking, I should trust more to Google indexing than Ahrefs, right?
 
Ahrefs and Semrush estimate keyword search volume using Google Keyword Planner data and clickstream sources. They analyze user behavior, browser extensions, and panel data to refine accuracy. Their algorithms process this data to predict monthly search volumes. Differences in methodology cause variations between the two tools. For better accuracy, compare with Google Search Console and paid ad data.
 
The keyword search volume in Ahrefs and SEMrush is the estimated number of times a particular keyword is searched for in a given time period (usually monthly). These tools get this data from search engines like Google, based on search trends, historical data, and their own algorithms. They gather this information from a variety of sources, such as web crawlers and data partnerships, to provide accurate estimates.
 
Which One Do You Trust More for Traffic Data: Ahrefs, Semrush, or, perhaps Majestic? We mostly use Ahrefs for traffic data at my company, but a lot of clients ask for Semrush reports because they trust those numbers more. What do you guys think – which tool gives the most reliable traffic data?
 
artemv1095 said:
Which One Do You Trust More for Traffic Data: Ahrefs, Semrush, or, perhaps Majestic? We mostly use Ahrefs for traffic data at my company, but a lot of clients ask for Semrush reports because they trust those numbers more. What do you guys think – which tool gives the most reliable traffic data?
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I've used semrush and ahrefs, and both are reliable
 
Cross-check: Use both tools and GKP to see where they agree or differ. If "Best Shoes" shows 10K on Ahrefs, 12K on Semrush, and 8K-15K on GKP, you know the ballpark number.

Search Console: If your site ranks for a keyword, Google Search Console impressions are your gold standard - real data, not estimates.
 
What is GKP mate? Google results give me Gulf Keystone Petroleum :D
 
embossitworld said:
The keyword search volume in Ahrefs and SEMrush is the estimated number of times a particular keyword is searched for in a given time period (usually monthly). These tools get this data from search engines like Google, based on search trends, historical data, and their own algorithms. They gather this information from a variety of sources, such as web crawlers and data partnerships, to provide accurate estimates.
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And The crazy part, even this can by manipulated
 
Ahrefs and Semrush use Google Ads data along with third-party clickstream sources. The difference in numbers comes from how often and how they process and update that data.
 
The keyword search volume data provided by Ahrefs and Semrush is an estimate of how often a particular keyword or search query is entered into a search engine, usually expressed as a monthly average number. Ahrefs uses a combination of Google Keyword Planner (GKP), Google Trends, and third-party clickstream data to estimate search volume. They refine GKP data by “ungrouping” clusters of similar keywords that Google often merges, providing more granular estimates. Their proprietary click-through rate (CTR) distribution model further converts search volume into estimated organic search traffic, taking into account factors like zero-click searches. Ahrefs also highlights its Traffic Potential metric, which estimates the total organic traffic that the top-ranking pages could potentially receive from all relevant keywords, providing a more comprehensive view than using raw search volume alone. Primary data sources include Google Keyword Planner, historical clickstream data, and other third-party data providers. Clickstream data tracks user interactions across websites, helping Ahrefs improve the accuracy of its estimates by analyzing real user search behavior.
 
tarayujida said:
The keyword search volume data provided by Ahrefs and Semrush is an estimate of how often a particular keyword or search query is entered into a search engine, usually expressed as a monthly average number. Ahrefs uses a combination of Google Keyword Planner (GKP), Google Trends, and third-party clickstream data to estimate search volume. They refine GKP data by “ungrouping” clusters of similar keywords that Google often merges, providing more granular estimates. Their proprietary click-through rate (CTR) distribution model further converts search volume into estimated organic search traffic, taking into account factors like zero-click searches. Ahrefs also highlights its Traffic Potential metric, which estimates the total organic traffic that the top-ranking pages could potentially receive from all relevant keywords, providing a more comprehensive view than using raw search volume alone. Primary data sources include Google Keyword Planner, historical clickstream data, and other third-party data providers. Clickstream data tracks user interactions across websites, helping Ahrefs improve the accuracy of its estimates by analyzing real user search behavior.
Click to expand...
can you tell which tool or method to use for bulk ctr manipulation
 
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