roydan
Elite Member
- Dec 17, 2013
- 5,630
- 14,563
In my experience, about 60% of the users who clicks on the ad won't make the call. Use Google's tracking number to track the calls (you can set a conversion pixel to fire after a 1:30 minutes of call - that's what I use in most cases, but it really depends on the business).
- Mar 21, 2013
- 24,823
- 31,589
40% after they make the call which is the action here. So it's like the second click if it were a click only ad. Click(call) -> landing page(voice convincing) -> second click. That is what the 40% is about.
roydan
Elite Member
- Dec 17, 2013
- 5,630
- 14,563
What I meant is that only 40% of the users who click the click to call ads actually makes the call. That's why I recommended the tracking number Google provides.
