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46% - The Latest Google Update.....

Discussion in 'Black Hat SEO' started by takeachance, Apr 9, 2012.

  1. takeachance

    takeachance Power Member

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    Over the past few days I have spent much time analysing and scraping a number of backlink profiles from a number of my websites in order to understand the effect of the recent deindexing of blog networks.

    In my case, 46% of links previously held prior to the update have been dropped. This of course will vary depending upon your link profile and how much emphasis you have placed on the blog networks.

    I am just now (over the past 2-4 days) starting to see the effect of the loss of these links with a number of sites dropping anywhere from 5 to 10 positions in the serps.

    This whole episode has got me obviously rethinking my linking strategies for both myself and that of my clients.

    One issue which is really striking here is the trouble; resource and effort G have gone to in order to identify the blog networks. You must ask yourself are G in the habit of dedicating resources to an area which produces little impact? of course not....therefore it helpfully illustrates to us just how important links are in the overall ranking equation which gives me some hope that links are still and will continue to be the backbone of rankings.

    What is also does of course is raises the question about your overall strategy.

    Do you want to be in this game for the long or short term? Are your sites one hit wonders with a life span of just a few months?

    I am now looking to revaluate how I build links and for the most part, my entire portfolio of online real estate is dedicated to my business - not the short term but long term profitability. I was a fool to play around with that in first place by making use of these blog networks, I should have (hindsight is great isn?t it) taken more time to create links which are not going to be wiped out thereby rendering my efforts fruitless into the longer term. Along with the need to ensure links stay put for the longer term is also the belief that social signals are going to be a real deal breaker as time progresses. Therefore with every site should be a robust and comprehensive social presence.

    So, aside from the social aspect, I am looking at building T1 linking assets upon real authority sites which are not going to subject to each and every G00gle update. I want my work to be rewarded without the constant fear of wasting my time starting from today!

    For those whom are interested, my T1 sites are looking like;

    1. Senukex and all that entails
    2. Wiki pages which bring something useful to the table
    3. Guest Posts (going to be big business into the future...)
    4. Press releases
    5. Videos (lots of them on a range of high quality hosts)
    6. Unique and high quality articles (e-zine, hubpages, squiddo etc, etc)
    7. Directory submissions (high page PR low OBL ones - you can find them still!)
    8. Manual blog comments (writing almost an article and using that as a comment on an authority site)
    9. Social - the usual suspects FB, twitter etc
    10. Yahoo answers, 49 things, those types of commenting sites that are well respected.


    Tier 2;

    1. Forum profiles
    2. Blog comments
    3. Social bookmarking
    4. Wiki profiles
    5. Guest books
    6. Picture sites
    7. Blog comments (not manual)
    8. Article distribution (automated)

    I am hearing many 'the end of days' speeches at the moment but in all honesty I think this is simply a wakeup call to us all that a) high quality T1 links are still the way to 'promote' our websites for the long term and b) a better foundation must be created for our websites in order to ride out these damm changes.

    If you?re wondering, does this sound a contradiction i.e. the automated T2 stuff, - the T1 links is where all my efforts will be spent, the T2 stuff is simply a bonus in my eyes which I am happy will not adversely effect my rankings going forward if it falls of the wagon at some point.

    It would be useful to hear your thoughts and perhaps understand what your strategies are for the future also......:D
     
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  2. jlei523

    jlei523 Regular Member

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    Do you plan on doing web 2.0s such as Wordpress dot com?
     
  3. takeachance

    takeachance Power Member

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    Oh yes, this is really my point here - wordpress dot com clearly is not going to be deindexed, so for all T1 I am only looking at sites which will stick (subject to the content being of sufficient quality that it doesn't get deleted of course..).
     
  4. jayjaymoney

    jayjaymoney Junior Member

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    Great post. I am also building a good foundation for my tier ones and make them authoritative as well. I'm glad you mentioned yahoo answers. Even though the links are nofollows, I'm getting about 25% of my traffic from there.

    Also, I'm not sure if you're already doing this, but I set up a google alert on my keywords and always try be the first one to comment or answer and then add a link back to my own site. I figure if I do this even 10 times a day, I would have 3650 relevant quality backlinks in a year.
     
  5. The_Clarkey

    The_Clarkey Junior Member

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    I'm also thinking the same as you. Seems as though Google has deindexed a lot of crappy platforms. I know a lot of pligg platforms have been deindexed. So obviously a lot backlinks from those platforms have been dropped too. Meaning a lot of people who used crappy playforms to gain their T1 links have been dropping in the rankings.
     
  6. MarkI

    MarkI Regular Member

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    So will that mean that a lot of the social bookmarks won't be that effective anymore?
     
  7. takeachance

    takeachance Power Member

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    I thnk what theclarkey is talking about is more the crappy social sites - as I mentioned above, there are a whole host of great authority social classes to use which will never be deindexed - pligg would be a T2 which you would be happy to lose if ever a specific host they got....In addition, I have seen some interesting movements on other sites in my portfolio just from authority social links - these will only become more important as time moves on I feel helping that 'social circle' around your website.
     
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  8. kideze

    kideze Elite Member

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    yea just add more links from everything, thats what its coming too.
     
  9. jon_xx_x

    jon_xx_x Jr. VIP Jr. VIP

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    Refreshing post.
    Tired of reading "MY SEO METHOD" for keywords no one else tries to rank for.
     
  10. acotut

    acotut Elite Member

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    Well,I always built my First Tiers manually.Most of my web2.0 and articles backlinks haves images on them and a nice user profile.Don't forget to blast your web 2.0 with web 2.0 profiles too ;)
     
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  11. daveguy

    daveguy Power Member

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    Do your clients know that you use blackhat to rank them? You're going to have some pissed off clients lol.
     
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  12. takeachance

    takeachance Power Member

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    No 'BH' for clients - these are my own sites which have historically been subjected to 'some' BH tactics. This is not true BH anyway - the majority of SEO firms use blog networks and are currently suffering as a result. Its now about diversity, quality and authority which means that SEO is at a premium given this takes resources to accomplish ;)
     
  13. acotut

    acotut Elite Member

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    Clients dosen't have to know about second layers if they're really new to SEO ;) They won't discover them anyway.
     
  14. Techxan

    Techxan Elite Member

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    I think in the future, you can get a lot of mileage simply by participating in your niche online for 2 hours every week. This is not new, many successful people are already doing this. Get online and join the discussion. Read the latest news and comment on it, examine the latest business trends or products, create a how to, create an infographic (seriously you a get a ton of related one way links from a well done infographic and an embed code). Comment on industry blogs and forums when you can be coherent, and simply use your name instead of your keyword as anchor text. This will never hurt you. When you participate in your niche Google sees your site being ran as a business, and rewards you. I think the days are fading fast on the small sites you set and forget except in very highly specialized markets.

    We are in fact, IMHO, sitting upon a threshold in online marketing. It is literally possible now for almost anyone to build a web presence. A savvy 12 year old can do it. As long as all the right things are done, it can rank with the best of them. None of the big players are going anywhere, but I think we are seeing the emergence of a "Quasi-authority" site. The people who are part of their industry will simply have it easier than the folks hawking wares from the sidelines by simply trying to do all the right things in the right way.

    If Google has any hope of offering good search results they have to cull out the junk, and you have to admit it is getting bad. You can almost pick any keyword phrase at random and have a good chance of hitting a 3 to 5 page junker of a site that has no real value.

    If you own a business, it is natural that you would promote and participate in this business. Used to be, this participation took place in back rooms, and conferences, and symposiums, offices, gyms, social engagements. This participation increased your authority in your profession. To a degree these traditional methods of doing business are still viable. Today, in addition to this traditional circle of influence, you can develop an online circle of influence. Many business owners will never go online, but many will, and if Google rewards them when they do, the result will be better search results for their customers.

    I think a wider social footprint via participation in your niche is going to become more heavily weighed in the future. I don't think we will actually see a penalty for sites that do not do this, but I think we will see a bonus for the sites that do.

    Another reason I believe this is that this type of footprint will be almost impossible to spam. Any automated system will leave patterns. Computers can't do random.
     
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    Last edited: Apr 10, 2012
  15. pbellamy

    pbellamy Newbie

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    Awesome SLDEBO. I am already doing this :) This is exactly the way it should be done regardless of everything black. I appreciate that you took your time to write all of this.
     
  16. garrido

    garrido Supreme Member

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    Can you recomend the best Way to post in wiki sites?
     
  17. takeachance

    takeachance Power Member

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    There are a number of apps out there at the moment which will do this. I pesonally use GSA search engine ranker (there is a thread on here with all the details) which is working just fine for wikis and a whole host of other T2 sites.
     
  18. Ranko Jones

    Ranko Jones BANNED BANNED

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    I thought Id try a super whitehat site recently going for quality then yesterday I find from another site that the spammy blog network links and xrumer links have pushed to front page while my money site quality content, which was at position 1 i might add, got pushed to 2nd page.
     
  19. FireTheWild

    FireTheWild Power Member

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    Google is not fair ;)
     
  20. virginpose

    virginpose Regular Member

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    Same thing happened to me this week, 2 of my 'white hat' sites went from #1 to page 2. Replaced by new sites with nothing but terrible SB blasts and Xrumer profiles. Cannot wrap my head around it yet. Hope it is just a serp quake while Google is re-evaluating.