20 link building techniques. A short list with brief instructions.

skeye

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Not all of these methods fit every website. If you've got more to share, add the methods in comments, maybe I'll post another list with all of the suggestions from this thread.

1. Similar content links


Find blogs that publish stuff like “Best of the week”, “Monthly roundup”, “August best advices”. Make sure it’s related to your niche. Contact the blog owners, ask them to include your content to their lists.

How to: use the intitle tag to find blogs. Ex: intitle:roundup | intitle:best articles about XXXXX. Write an email with your request. (Not gonna give an example, you can find plenty of outreach email guides)


2. Resources page

Similar to the previous point, but instead of top articles, you need to look for lists of reliable (free, best, top) resources.

How to: inurl tag. This time we’re using inurl because resources pages are usually permanent, unlike roundups. Ex: inurl:resources beauty blog
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3. Replacing broken links

Find links that don’t work, create content that can replace the one that was lost and contact the website owner with your proposition.

How to: find a suitable place (you can use previous 2 tips), find broken links, I use “Check My Links” chrome extension. Here I ran it on one of the “resources page” from previous screenshot:
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Follow up with an email, smth like, hey, I found a bad link on your blog, and I have a content that can fill the gap. And etc.

4. Guest posts

Self-explanatory.

How to: google stuff like “write for us”, ugc and etc. use operators if necessary.


5. Paid publications

Also self-explanatory, but there’s a but.

If you decide to pay for having a post published, always state that you’re not going to pay for a post tagged as “sponsored”and other bullshit. Google reads that stuff and the value of your link drops.


6. Restoring the lost backlinks

Find backlinks that were removed, find the reason, take action.

How to: any backlink analysis tool – Ahrefs, Serpstat, Majestic, whatever you use. If you don't use any, Serpstat is the cheapest that I've found.
They all have "lost backlinks" feature, pay attention to those with higher authority scores. They also have authority scores or similar metrics. If yours doesn't you can always use Alexa or SimilarWeb to see if domain is any good.
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Sometimes links get removed by accedent because website is moving from http to https or something similar, this is an easy case. Hard cases are when they just don’t want your link anymore.


7. Replace mentions with links

Track mentions of your website/brand with as many services as possible, so you don’t miss any.
Mention, google alerts, IFTTT, notify.ly and etc.

When you see your site mentioned without a link, contact and ask to add a link. Don’t be demanding!


8. Niche websites

Find websites in your niche that you do not compete with and contact them. Propose to write a guest post or exchange posts.

How to: use google. If you run a beauty blog, then other beauty blogs are your competitors, but websites about street fashion, not so much. Propose a post about how to match a make-up to your clothes. Use your brain.



9. Commenting on blogs

You should know what it means.

How to: google whatever you’re interested in and add “* comments” to your query. This way you will find places where you can definitely leave a comment. Ex: beauty blog “* comments”
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Write lengthy comments, at least 100 words and use your link as a reference.


10. Commenting forums

How to: Similar to previous method but this time you can add the following operators to your search instead of “* comments” – inuil:forum and intitle:forum plus your query.


11. Top resources

Get a link from Forbes, Huffington Post and etc.

How to: There are 2 types of authors on such resources: Employees and Guest Authors. What you need to do is find these “guest authors” who are welcome to publish there and pay them to include a link to your website in their next post. Totally blackhat shit but it works. Won’t go into details on this one, you figure it out.


12. Local bloggers

This method is similar to finding niche sites similar to yours. So you’re looking for someone from location you’re interested in who is not your direct competitor.

How to: google. Your query + geodata, “LA beauty bloggers”. It’s possible to talk them into writing a post that you will promote on your social media or whatever, but it’s usually easier to just pay them, and local bloggers are often not as expensive.


13. Video

Record a video, post it everywhere, add link. Most of these will be nofollow, but they’re necessary.

If your budget is limited, make a presentation and record a screen with it. Add music and you’re done. Post it where yo ucan with a link. Here are some of the websites for starters:

b.tv
break.com
dailymotion.com
flixya.com
grindtv.com
liveleak.com
metacafe.com
myspace.com/video
stupidvideos.com
tubetorial.com
ustream.tv
vimeo.com
youtube.com


14. Catalogs and listings

Have your link placed in all sorts of online yellow pages and etc.

How to: google. Search for location plus “add business” – Florida+“add business”, then explore your opportunities. Create a page for your “business” where you can and add a link to your website.


15. "Official" Organizations

Whatever your niche is, there will be organizations trying to apply some standards to it.
How to: Add words like international, organization, official, worldwide and etc to your query.
Apply for membership, see if you can become a member listed on their website.
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16. Conferences and events

Participate, advertise, be a sponsor. These are expensive and hard ways.

Cheaper but still a hard way: Sponsor one speaker. There are always people who don’t represent anyone in particular, contact them, pay them, and they will tell the organizers to add link to your website in their bio.



17. Infographics

Self-explanatory. Create an infographic and offer it to someone. Editors love that stuff, it works waaaay better than articles.


18. Skyscraper method

Created by Brian Dean and best explained on his blog here
http://backlinko.com/skyscraper-technique


19. Cold outreach

Also self-explanatory. Get a list of emails and start working on it.
Emails of bloggers and editors of course, not just random emails.


20. Your bio

you have accounts on different websites, add your link to your profile description.

Whenever you write a guest post, provide a bio ASL+link.
 
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Good list, thanks for putting the effort in to providing something of real value here.
 
Definitely a worthy share! This is why BHW is great.

Good effort @skeye, much appreciated!!
 
i want to know role of Edu + Gov back links ..

The role of .edu and .gov links is the same as role of any other link, google just happens to asign more authority to these links than it is to simple links, given that they're equal otherwise.

It's easier to get multiple edu and gov links than multiple links from authoritative websites in your niche. Check out marketplace here if you want to buy some of these links.
 
Really very helpful tips for me.
Thanks, man! Appreciate
 
But if my site not about Education, So , how i could use edu links ..i have confusion..!!
 
But if my site not about Education, So , how i could use edu links ..i have confusion..!!
It doesn't matter what your website is about. Google knows that .edu and .gov websites are good so if they link to your website (no matter what its about) you're good.

For example these websites can link to an article on your blog or to a train schedule or list of animal shelters nearby, anything, not necessarily related to education.
 
Thanks a lot for this. I was searching for a brief list here for newbs, which I still am. I know some of these techniques, but the others were great. Is there another thread that goes into the more difficult parts after this? I want to learn all there is about backlinks, because it's my one of my obstacles right now.
 
Thanks a lot for this. I was searching for a brief list here for newbs, which I still am. I know some of these techniques, but the others were great. Is there another thread that goes into the more difficult parts after this? I want to learn all there is about backlinks, because it's my one of my obstacles right now.
There should be some. I didn't write any sequels to this thread :D but if I will, I'll leave a comment here.
 
There should be some. I didn't write any sequels to this thread :D but if I will, I'll leave a comment here.
Sounds good. I will be searching for more info. That's greatly appreciated what you already wrote.
 
Good post. Thanks for sharing these useful techniques. Actually, some are already familiar but you totally nailed it all. Cheers.
 
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