Create content that is helpful and useful. Simply cobbling together information from another website will not generate traffic. You need to offer visitors the information they need to achieve a goal, solve a problem, be entertained, find out quality news, or just have a good laugh.•Avoid content generators. While these were once the delight of a fledgling web industry, they are no longer useful. Putting your own team's creativity online is what is useful.
•Never copy and paste from another website - Google, Yahoo, MSN and other search engines are too smart for this nowadays and will detect copied and unoriginal content, sending you to the bottom of the pile.
•Address a niche. Good sites address a specific niche or audience and then become an expert in that field. You want your site to be the one resource that your readers go to first. Either start a site based on an interest of yours, or examine the market and find a niche that hasn't been addressed well. Turn that niche into your expertise.