TheGreyMatter
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- Mar 23, 2011
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How is the number of followers in any way helpful in search engine rankings ?
Not just the followers, but the retweets and favorites affect really hard and must be a part of everyone's SEO campaign.
Here's the direct quote from the http://moz.com/blog/the-social-media-marketers-seo-checklist:
"So for a long time, most SEOs blew off links from social sites like Twitter and Facebook since they didn't have much direct SEO value because the links are almost always nofollowed [learn more about nofollow]. Now that we know that Google and Bing use Twitter and Facebook to influence regular search results, it's time to start thinking about how the person in charge of Social Media can start to think like an SEO as well."
And a lot more case studies done by the Moz have proven that one could achieve the top 3 results for his keywords just by utilizing Twitter properly. Feel free to let me know if you have any further questions, I would be more than happy to answer them.