They told me to get back to them with my answer on March 27th or they may consider finding someone else who will take them up on their offer.
Question for you is: what do you guys think? What should I do, take the 7K CASH and work on their SEO for a life time? lol. Is that too much risk and responsibility?
First time being in this position, has anyone been in this position? I didn't know some companies would charge this way.
Advice, suggestions, any words of wisdom will be helpful.
Sounds like the client has some control over you in this situation.... Take $7k for life or lose $300 a month. First let the $300 go if you have to, they are just trying to pressure you into making the deal to become their SEO slave because they know you are afraid of losing the $300 a month.
What you need to have in place is some sort of contract. I only write up 12 month contracts for SEO and explain to the customer the long-term value in the service. Also I would fire back with what other companies charge for SEO and how great a deal they are getting for only $300 a month.
Call their bluff man they have already revealed their hand by telling you they want you for life, they will not cancel!
Say something like I am sorry I can not make that deal and that's okay if you want to discontinue your service with me, I am sure I will be able to find another dentist that will sign up for $500 or $600 if you decide you want to cancel with me. I actually think that the $300 I am charging you was under priced.
Also you could tell them this....
(You) Are you happy with the service that I am providing you??
(Client) Yes
(You) Then I have an even better offer for you! If you send me a couple of referrals then I will discount your monthly service fee by 20% of what each new client signs up for.
Then say you have other clients that get their service from you for free because they referred a couple of their friends. Tell him if he has one referral that signs up for $1500 a month then he will get his service for free!
(You) Free sounds even better than 7K right?
(Client) Yes
(You) Then think of how much more money you will have getting your service for free plus all of the extra business that I am going to send you!
I think that you should definitely bring up the referral deal to him, and when you do it make sure that you are excited when you do it, this will get him excited too and you will make the best of this situation by obtaining a few more new clients and you won't have to worry about any more ridiculous offers from your current client.