Google wouldn't have it affecting the SERPs any time soon but in the future, I'd imagine it will have an impact. Esp with the on-page +1 button, another way for G to track your visitors (referrer, demographics, trail through the interwebs).
What I don't understand is how this will help anyone in anyway. The top pages in the SERPs most searched phrases are going to naturally get more +1s than the others because it gets more unique visits. It's bias and will never prove anything worthwhile or give G any kind of useful information. I honestly think it is just a sneaky way for them to track traffic.
It won't be a major factor but it will be one. I also found out it'll show the number of people who +1 the link so you'd see something like "1737 others +1'd this"I'm positive I read on Search Engine Watch they are going to use this as a factor to determine SERPs, shame I can't find the article.
Going to be very interested anyway
edit: To make this viable, they would have to put the same amount of effort/resources that they have in AdSense click fraud.
Maybe, but it will still get sites that are #1 already the boost to stay there because even if my site is "better", as far as content goes, no one will see it really unless I'm high in the SERPs. So it seems like a losing battle and a dumb move by G, imo.
I do agree, LOLWow - really? I see another Fiverr gig comming soon!
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This comment was +1 by Eddie Five Fingers