Sharing and exchanging knowledge about Meta Ads.

clixwd

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I am a new member on BHW, and I would like to share my knowledge about advertising on Meta recently.
- How to minimize restrictions on your advertising account
- How to manage your account effectively and prevent it from being hacked
- How to implement effective advertising campaigns

I welcome everyone's contributions, and I will try to answer if I know the answer. Thanks.
 
I am a new member on BHW, and I would like to share my knowledge about advertising on Meta recently.
- How to minimize restrictions on your advertising account
- How to manage your account effectively and prevent it from being hacked
- How to implement effective advertising campaigns

I welcome everyone's contributions, and I will try to answer if I know the answer. Thanks.
I recently spoke to a Meta expert, and they recommended that the content be focused more on reels than photos
 
I just saw a tweet saying they were getting better results with images than with videos.

It’s crazy how Meta’s algorithm works. Some days everything performs really well, and other days it’s just completely dead. Would be nice if someone could explain why that happens and what you can actually do to get consistent results.
 
Last edited by a moderator:
I recently spoke to a Meta expert, and they recommended that the content be focused more on reels than photos
This is absolutely true because user habits are gradually changing; they now prefer watching to reading content.

I just saw a tweet saying they were getting better results with images than with videos.

It’s crazy how Meta’s algorithm works. Some days everything performs really well, and other days it’s just completely dead. Would be nice if someone could explain why that happens and what you can actually do to get consistent results.
Based on my experience, we should try to keep ads running consistently, avoiding issues like turning them on and off too often. Meta ads often need data to optimize and find customers for you.
 
Last edited by a moderator:
This is absolutely true because user habits are gradually changing; they now prefer watching to reading content.


Based on my experience, we should try to keep ads running consistently, avoiding issues like turning them on and off too often. Meta ads often need data to optimize and find customers for you.
Yeah, exactly. Personally, I’ve had campaigns running for 2–3 weeks that are already “optimized,” but one day they perform great and the next day they’re completely dead. Then I launch a new one and somehow it performs like it’s been optimized for months. So weird.
 
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