Guest Post Backlinks Are About to Explode in Value (Thanks to AI)

[Shahid JK]

For years, people said "backlinks are losing value". That’s about to be proven wrong.

In the world of AI, GEO, and LLM, backlinks aren’t just alive — they’re becoming one of the strongest trust signals for AI search.
Backlinks aren’t just an SEO trick anymore. They are now your key to getting seen in AI-powered search.

Are your guest post backlinks ready for AI, or still stuck in the old SEO ways?

BHW experts, what’s your opinion?

• How are you updating your backlink strategy for AI?
• Have you noticed any change in how guest post backlinks work recently?
• What tools or methods do you use to make backlinks stronger in this AI era?

Let’s get a conversation going — share your insights and strategies!

 

[Akinyande ayo]

This is not completely true! AI powered search is not about backlinks but mentions, and topical authority.

Soon, people will start building mentions and references to the figures behind their websites rather than just links to the websites.

We are going into the era whereby the faces behind publications would be important to search engines, and that will influence ranking rather than just building links.

 

[Shahid JK]

This is not completely true! AI powered search is not about backlinks but mentions, and topical authority.

Soon, people will start building mentions and references to the figures behind their websites rather than just links to the websites.

We are going into the era whereby the faces behind publications would be important to search engines, and that will influence ranking rather than just building links.

Thanks for your insight! Mentions and topical authority are definitely growing in importance with AI.

However, quality backlinks——still play a key role in building trust and relevance. AI considers backlinks, mentions, and other signals together to judge authority.