STEP 2 – Brand your website
Based on posts I have read, both in this thread and throughout the forum, some people seem to be looking for a process that they can post any article, surround it with ads and there is a secret way, that they have not been told, so that they can magically drive dirt cheap traffic to it and they will always make a profit.
To profit like that there is no shortcut or one thing you need to do, but a process - these 7 steps - that you need to follow in their entirety. Branding is the second step of that process.
Your site needs to look professional. We are building a brand, so you should always buy a .com and have a professional looking logo.
Whether you are going to use Adsense or not, always structure your site as if you are applying for it. So have:
About Us
Contact Us
Disclaimer
Privacy Policy
Any other legals
And I suggest 20 articles of 750-1000 words written well and professionally
Install Google Analytics.
That is what advertisers expect to see and adds to your credibility and if I was you I would apply for Adsense. If they reject you so most likely will other major advertisers.
That is just the setup to give your site credibility. You will not make money from just doing that.
It is important that you understand how you make money.
There is money making content and brand building content.
The function of Brand Building content is collect data on your visitors NOT make all your money.
With Brand Building content, your overall aim should be to make back cost, ideally a little bit more and collect that data for later use for your money making articles.
From his comment, that is what I suspect
@TiagoS is doing. Trying to make his money from Brand Building content, rather than Money Making content. Something like cost + 20% with Brand Building is actually really good. But, the only way to make $1000 profit would be to indeed spend $5000 on traffic. That is one way of doing it but you need ridiculously deep pockets.
Instead it is better to separate your brand Building content from your Money Making content.
Collect their details on the front end with Brand Building content, then re-market to them on the back end over and over with Money Making content for next to nothing and that way your Money Making content will ALWAYS be in profit.
That is all for STEP 2. But in the subsequent sections I will explain the most profitable content for both Brand Building and Money Making and how you make that ad profit.
PLEASE NOTE:
Don't PM me asking me to help you with anything detailed in this thread. If you need help the correct place to post is in the Hire a Freelancer Section:
https://www.blackhatworld.com/forums/hire-a-freelancer.76/