It could be a big revenue booster for companies and lots of artists.
Like now in corona and lockdowns - company, team or artist can create NFT like special edition items and get fast revenue.
Or create concert from his home and sell tickets as NFT event and get paid instantly.
If there is a way to make money for company and investors by investing in things like NFT, then it can go up in price.
So NFT or stocks it is all one big hyped thing but as long as people are making money, it will keep going up in value and more money flowing in such markets.
There will be crashed too and burned investors but it is same also going in casino or play stock market. Not everybody gonna win but everybody can participate.