so you give IG influcencer free products or discount to promote ?
Sorry for the late reply but I am super busy developing my store + Instagram.
So I've seen a lot of dropshipping accounts offering discounts to their ambassadors (models). What they do is they send a message and comment to different pet accounts asking them to be an ambassador of their brand. But in order to do that they have to purchase a product from their store so they can also unlock a unique promo code/discount for them and their audience. This tactic really works, you can see so many pets modeling their products on IG and promoting their promo codes.
I personally don't want to push anyone to make a purchase like that. I find it unethical and when you google their brand you can see articles referring to them as scam. But they still make serious bank even though their products cost 10-15 times more expensive than Aliexpress.
I can show you the message they've sent me in case you're interested:
"We would like to offer you a (25% OFF+ FREE SHIPPING) your entire order in exchange of along partnership collaboration and also pictures and story that will be published on our main instagram page @theirbrand
After you place your first order on our website http://www.theirbrand.com we will activate you a 15% OFF discount for your followers (with your personal Link). You either get FREE products or 10% commission on each sale you make with your personal discount code.
That's how our ambassador program works
So are you interested in our offer"
What I'll do is I will promote a 50% discount to my audience for their first order. I will offer to feature them on my Instagram account wearing my products. And if they're interested in being an ambassador they can get a lifetime unique discount code for them and a discount code for their followers. They can earn money or store credit by promoting it.
This is what I'll try first. Second plan is offering free products. Third plan is buying ads.
I hope that helps!