Where did you find your content writer?
I usually look for content writers on upwork or facebook groups. I have a few relationships with some writers and they're usually my go to.
please also give me surefire tips for people who don't fully understand SEO and how they can increase traffic quickly through their business blogs or websites ... please share tips & tutors
I think the best thing you can do is to start by learning how to properly optimizing your website and then going out and manually placing links in relevant websites for instant traffic + seo benefits down the road (this is easy when you have good content that's actually helpful and not some trash article that provides no value to the reader).
Mandatory Places To Play Your Keyword
Tier 1 - Most bang for your buck
- Meta Title/Page Title
- H1
- Body Content
- URL (If optimizing old article and it has rankings, don't change this)
Tier 2 - Beneficial
Tier 3 - Extra and only done if needed
Here's a very simple way to start siloing your website
1 Keyword = 1 Page
Don't try to rank multiple keywords on a single page.
Eg. Trying to rank your homepage for different industry terms
You can rank a cluster of highly related keywords on that page though. What do I mean by this?
1 Primary Keyword - Usually a buyer intent keyword, something that'll move my bottomline or capture a valuable action.
Secondary Keywords - Highly related keywords that you should optimize for in on your page. Easiest way to find these is to google search your primary keyword and look at what keywords appear for in the "Related Searches" at the bottom of the page. Make sure these make sense to add onto the page.
Supporting Keywords - These are keywords that'll help EXPAND on your primary keyword. Think of question type searches.
Eg. "What's the different between incline bench press and flat bench press"
These don't have to be on the same page, these can be their own page / article / content piece. Interlink these to your primary keyword page / content.
Doing this will get you at least 2 articles (1 article for primary + secondary keywords, 1 article with supporting keywords). You'll be building relevancy by interlinking these together.