Should I use "Google Ads", "FB Ads" or "IG ads" ?

nuxli

Junior Member
Joined
May 29, 2015
Messages
125
Reaction score
14
Hi, I am a music producer with quality instrumentals but no promotion. I am trying to decide what platform to use for promotion. I upload various content daily, stay active on youtube, IG, Twitter and just recently decided to create a FB page.

I don't think FB ads is a smart idea at this point because the site was made a day ago and I can't even pick a username yet. (I owned a page before but when I tried to merge it with my old page even my personal profile was blocked and I had to submit my ID, bills and my primary school graduation "diploma" just to be able to use Facebook again") After the block I noticed my new page was unpublished and any attempt to revive it fell on def ears. So yesterday I decided to delete the unpublished page and create a new one. I haven't had a lot of followers so what the hell. ANYWAYS back to the point, I think a wise decision would be to wait with FB ads for a while, just to see if they will try to unpublish this site as well.

Another good idea would be to run ads on Instagram. I've got 1,7k followers and usually get 100+ views on a story. I used to score a lot of likes on my posts as well, but that has been in decline lately. (maybe due to different tags, who knows).

Now whoever has read this whole post through, what would you advise me? Where should I run ads? I'm on state welfare so priceis a factor.
 
Last edited by a moderator:
Try to keep a consistent image on all platforms (use the same username/name), it's easier for people to find you and recognize your brand.
Before running ads on FB you must have a couple of posts, so just as you said it's a little early for that.
Instagram ads are fine but I'm not sure how much conversion you can get out of it considering your niche.
I think Google ads can be more targeted and help with sales, but you have to know your audience and do some keyword research. Outsource this if you don't know how to do it yourself, and you can start with a small budget to test how it'll turn out.
Good luck!
 
Try to keep a consistent image on all platforms (use the same username/name), it's easier for people to find you and recognize your brand.
Before running ads on FB you must have a couple of posts, so just as you said it's a little early for that.
Instagram ads are fine but I'm not sure how much conversion you can get out of it considering your niche.
I think Google ads can be more targeted and help with sales, but you have to know your audience and do some keyword research. Outsource this if you don't know how to do it yourself, and you can start with a small budget to test how it'll turn out.
Good luck!

I've explored keywords a lot and I think google ads is the best way to go. They offer visibility to 7k-10k people and 300-500 clicks for 4€ a day. How does that sound. Thats the most I can work right now unfortunately.
 
Back
Top