Houdinii
Regular Member
- Nov 12, 2012
- 282
- 424
I don’t have a whole lot of experience ranking organically. In the past, I’ve dealt with the business side of things, but after years of reading posts here, I have most of the theory down and I’m ready to start putting it to use.
I came across an interesting Facebook post asking about “jump to” links for anchors on your site. I already know if you have your structure properly set up in posts, Google sometimes adds these links to the results.
In the above example, the search query was “profile creation websites list”. The title basically matches and the anchor is an exact match, so it’s no wonder why it was shown. I also know that it should increase the click-through rate and indirectly boost rankings.
My question is, does having the anchor included in the results boost the search ranking itself or would it still be the same if it were just a query match to a plain h2 subheading?
The reason I ask is that in this specific post, both the title and the subheading are basically the same, just with the subheading adding the word “more” at the beginning and simply adds additional resources. It seems to me that if having anchors gives more weight, that a lot of resource posts could be boosted this way. The problem is, I don’t have any of my latest sites I’m trying to rank organically anywhere close to ready to test this properly. Does anyone have any experience with this?
I came across an interesting Facebook post asking about “jump to” links for anchors on your site. I already know if you have your structure properly set up in posts, Google sometimes adds these links to the results.
In the above example, the search query was “profile creation websites list”. The title basically matches and the anchor is an exact match, so it’s no wonder why it was shown. I also know that it should increase the click-through rate and indirectly boost rankings.
My question is, does having the anchor included in the results boost the search ranking itself or would it still be the same if it were just a query match to a plain h2 subheading?
The reason I ask is that in this specific post, both the title and the subheading are basically the same, just with the subheading adding the word “more” at the beginning and simply adds additional resources. It seems to me that if having anchors gives more weight, that a lot of resource posts could be boosted this way. The problem is, I don’t have any of my latest sites I’m trying to rank organically anywhere close to ready to test this properly. Does anyone have any experience with this?
