Vlogging vs Traditional Blogging

[AdamB93]

I've been having a rough time trying to get people to read my blog posts. I know that there are still people who would rather read an article than watch a video, but I bet videos are more popular to most consumers in their 20's and 30's.

So my question is: who has tried both vlogging (using Youtube as a platform) vs traditional blogging (such as Wordpress)? And what kind of results did you get?

I will start experimenting with both, as a lot of my written articles could be easily re-hashed into 5-10 minute videos. My thought is that I will get more traffic, leading to better advertising revenue, affiliate marketing, product sales, etc. Youtube SEO is more simple than traditional SEO from what I've seen and read.

 

[AdvertisingGuy]

I've been having a rough time trying to get people to read my blog posts. I know that there are still people who would rather read an article than watch a video, but I bet videos are more popular to most consumers in their 20's and 30's.

So my question is: who has tried both vlogging (using Youtube as a platform) vs traditional blogging (such as Wordpress)? And what kind of results did you get?

I will start experimenting with both, as a lot of my written articles could be easily re-hashed into 5-10 minute videos. My thought is that I will get more traffic, leading to better advertising revenue, affiliate marketing, product sales, etc. Youtube SEO is more simple than traditional SEO from what I've seen and read.

Both vlogging and blogging are incredibly hard. Like incredibly. It's the dream of every 14 year old girl (and some older) to be a vlogger. If you're vlogging, the only platform is YouTube (that Google owns) but if you have a blog or content site, at least you own it and can monetize it the way you see fit.

You'll need to steer traffic your way, either through paid acquisition, social channels, referrals or some combination thereof.

 

[AdamB93]

Both vlogging and blogging are incredibly hard. Like incredibly. It's the dream of every 14 year old girl (and some older) to be a vlogger. If you're vlogging, the only platform is YouTube (that Google owns) but if you have a blog or content site, at least you own it and can monetize it the way you see fit.

You'll need to steer traffic your way, either through paid acquisition, social channels, referrals or some combination thereof.

So they're equally difficult to drive traffic to and build a following? Or does one have clear advantages over the other?

*I read your comment in Don Draper's voice, I loved that show

 

[яefugeez]

equally difficult to drive traffic to and build a following?

I think you have the right idea. Vlogging is where the younger generations are at. Sadly written text communication is for boomers and grandparents these days. So vlogging is probably the right approach.

In terms of diffuculty? I would say it depends on how interesting you are. Put yourself on the viewers side, they have a 5 second attention span before they filter you out unless you catch their attention. So vlogging is easy if you stay consistent and are interesting, but if you are boring or your subject is boring, good luck getting a regular following.

tldr; people need to derive value from what your broadcasting, either entertainment value or tangible value to solve a problem.

 

[AdvertisingGuy]

So they're equally difficult to drive traffic to and build a following? Or does one have clear advantages over the other?

*I read your comment in Don Draper's voice, I loved that show

Ha. Hopefully Don was dead before vlogging became a thing.

I think it depends on the audience you're aiming for, but the financial upside potential is significant higher than vlogging 99% of the time. You can monetize your own site better, IMO.

 

[LosPollos]

I've been having a rough time trying to get people to read my blog posts. I know that there are still people who would rather read an article than watch a video, but I bet videos are more popular to most consumers in their 20's and 30's.

So my question is: who has tried both vlogging (using Youtube as a platform) vs traditional blogging (such as Wordpress)? And what kind of results did you get?

I will start experimenting with both, as a lot of my written articles could be easily re-hashed into 5-10 minute videos. My thought is that I will get more traffic, leading to better advertising revenue, affiliate marketing, product sales, etc. Youtube SEO is more simple than traditional SEO from what I've seen and read.

Vlogging is much better, but also much more difficult. I (aside from working at LPH) create video content professionally and so many times I screw up my footage, what I want to say, my appearance on camera, something gets messed up with the audio, etc etc. I don't know what your niche is, but I suggest just make like Pewdiepie and JUMP INTO IT. The only way to learn all the AV and editing stuff you'll need to learn is to start practising.

 

[EarthboundImmortal]

I've been having a rough time trying to get people to read my blog posts. I know that there are still people who would rather read an article than watch a video, but I bet videos are more popular to most consumers in their 20's and 30's.

So my question is: who has tried both vlogging (using Youtube as a platform) vs traditional blogging (such as Wordpress)? And what kind of results did you get?

I will start experimenting with both, as a lot of my written articles could be easily re-hashed into 5-10 minute videos. My thought is that I will get more traffic, leading to better advertising revenue, affiliate marketing, product sales, etc. Youtube SEO is more simple than traditional SEO from what I've seen and read.

Vlogging if you can get the video correct is easier. Reaction videos still get views. Some newb will react and make faces and get multiple views. Politics will easily get you views. You can even bend the truth and post content you don't believe to build up views. People love debating. "I think Kendrick Lamar is Overrated" would get people fired up. I love him, but lol I'm such a big fan of his music I could find things to criticize him with. Or "Prince" was overrated. Some of the conspiracy theory videos get multiple views. Some are complete bullshit of people "zooming in on secret." They even point it out with mouse. Experiment lol. Making videos of something you are passionate about can also get views. Whiteboard videos about recent things get views. I think there free whiteboard software in downloads. You could take free Ebooks and convert to whiteboard video.

 

[Nia Jax]

This is an important thread for all Bloggers or vbloggers those look to know the effective one between both. As time is changing so peoples taste is also changing & they like to go watch the video so most of the peoples (Bloggers) are turning into vbloggers.

And video content is always amazing & then text so most of the famous Bloggers said. There is a good future for vbloggers in as people like to watch the video in different ways.

 

[Writerly]

Well, you can always write a shortened version of your articles to turn into a video, then link your article in the description, and put the video at the top of the article. Diversifying platforms.

 

[patriotnews]

Well, you can always write a shortened version of your articles to turn into a video, then link your article in the description, and put the video at the top of the article. Diversifying platforms.

I do something like this for a site I am building.

I wrote a long blog post(1200-4500 words), then produce a 4-5 video series around the topic(video audience wants short and easily digestable), plus a 1-2 page PDF info-sheet about it, and when possible I make an infographic, a diagram, an Excel template, sometimes a PDF slideshow.
I share these all out to the respected channels, and link everything back to the main source.

This captures traffic from various sources, plus helps my audience digest information however they prefer.

Now granted, this niche is highly technical and VERY specific, but I have started trying it on a less technical blog I run, so it can be done with proper planning.

OP: don't think it is either/or. Plan content, stick to a schedule, if you're going to build multiple options and channels, just stick to a schedule and your audience will appreciate it.
The technical niche, I spend 6 months organizing and developing my content before launching the site, which allowed me to have bi-weekly uploads for 1yr, and now I have a yr to build more content for it.
For the other blog, I haven't started this for every post, but I have started building content up, and have a schedule of 1x a week posting, with 1x a month for a massive multi-channel upload, just stick to your schedule and build it up.

 

[EmailMaster]

For blogging you need viral content or very interesting content that will kee your readers reading and sharing. Plus you need to donsocial and seo

Vlogging you need to have amazing content something people want to watch. Something people care about. Or laugh at. Interesting content. Look at all the top youtubers. Also you need to do seo for it too and tons of social sharing. Get likes. Views. Shares. Followers. Subs. Ect. You cna also do paid advertising to grow it even faster. But still lots of work and time. 1% of people make it big. Just remember that

 

[Azure Spark]

As a rule, vlogging gives you more reach, while blogging gives you more control. In both cases you're at the mercy of Google, but you have more control over the Google search algorithm than the YouTube one. Generally, the more specialised your content, the more control you want (especially over monetization).

You could also try using the two to drive traffic to each other, mostly YouTube to your blog. It can often be a successful acquisition strategy.