I want to learn Facebook Pixel.

[Abdurrahman Nazim]

Hi guys,

I wanted to learn Facebook pixel. I have Referred some blogs and YouTube videos but still its confusing for me.

Can anyone teach this pixel stuff to me? via Skype of or anything.

Thanks.

 

[gl5000]

in the same boat. if you find anything out ill be happy to share any info I have. Skype: flygailey023

 

[SuperSonicProxy]

Well blogs and videos may not be that helpful till the time you do some real-time hands on with it. Probably you will find everything in YT videos and nobody will tell you anything new on skype, its just how you implement those learning in real-time environment.

 

[TiagoS]

Pixel is used to define/track an audience. It’s a small piece of code. For example, let’s say you want Facebook to know everybody that visited your page and fully loaded... You add the pixel to your page and define as pageview. Now let’s say you want to track people who purchased, you gonna put the same code and change it to purchase, and you want to put it on your thank you page so only people who purchased will fire it. Then you will have it all recorded and then you can create ads with it, either creating a lookalike audience (audience that is similar) or retarget the users. Hope that makes sense

 

[gl5000]

Pixel is used to define/track an audience. It’s a small piece of code. For example, let’s say you want Facebook to know everybody that visited your page and fully loaded... You add the pixel to your page and define as pageview. Now let’s say you want to track people who purchased, you gonna put the same code and change it to purchase, and you want to put it on your thank you page so only people who purchased will fire it. Then you will have it all recorded and then you can create ads with it, either creating a lookalike audience (audience that is similar) or retarget the users. Hope that makes sense

thanks for the info, where would the pixel go if you're doing black hat funnel?

 

[Seeo]

Facebook itself offers free training.they are one of the best places to start.you can search for help to specific questions as well.

 

[Gaurav Joshi]

When someone visits your website and takes an action (for example, buying something), the Facebook pixel is triggered and reports this action. This way, you'll know when a customer took an action after seeing your Facebook ad. You'll also be able to reach this customer again by using a Custom Audience. When more and more conversions happen on your website, Facebook gets better at delivering your ads to people who are more likely to take certain actions. This is called conversion optimisation.

 

[thelittleman]

You add that little piece of code in your website

 

[Abdurrahman Nazim]

Do I need to add pixel code in every page source code or at only header.php?

 

[Idpetko2019]

Have you tried using skillshare, they have classes there for fb pixel