Facebook Ads 2019 Ask Me Anything.

[The Curator]

Awesome thread - happy you have the time to answer our questions. Here's a topic not broached on this thread yet: Getting webinars via FB ads. Most webinar courses don't have effective lessons on FB ads - and most FB ads courses don't have solid funnels for webinars. Seems you can get webinar sign-ups for $5-$8 a piece (haven't tried a webinar campaign on FB yet) if they're clicking over to your sign-up page for cold traffic.

My question is, what's the most cost effective way (or funnel) to attract webinar sign-ups IF you don't already have a warm audience?

Some funnels have you target custom audiences (demographics and interests) with videos, blog posts, and lead magnets to create a warm audience to then advertise your webinar sign-up. I figured I would do this by creating a few lead magnet guides to give to them via messenger as long as they commented on the thread with the word "guide" or something. I figured as long as I was keeping them ON facebook and I asked them via messenger if they would like to sign-up for the webinar (as opposed to going off site to a webinar sign-up page) the cost could be cheaper than outright advertising for the webinar to a completely cold audience or sending them off-site.

Of course once signed up they will be sent an initial webinar sign-up email, be entered into an email inoculation campaign (1-2) in addition to an email series (following the previous) that builds on the value of the webinar and what they will get out of it.

Here's another question for you...

If I were to cultivate warming up an audience via fb messenger ads for lead magnets etc. how much could I save per webinar attendee sign-up (percentage or fixed dollar doesn't matter) as opposed to just advertising the webinar to the cold audience?

Of course I will end up split-testing - just wanted to get your take on attracting webinar attendees so I can plan accordingly...
Thanks again!

 

[speedhawk45]

Not dead, I've been caught up with some work and have been sick too.

As mentioned previously in the OP, I will respond in bulk when I have time. You can probably see from my responses I tend to give full answers, and this thread is meant for the whole of 2019

So keep asking guys

get well soon!

 

[horologie1900]

For the scraping individual group members, have you written a post on the topic or can you point us in the right direction in terms of steps to complete or a tool to use?

This is a complicated question - why do you think you will get banned?



Contact your bank - ask them to supply cards



A facebook group? No, but there is a way to target the members if you have access to the group - it requires a lot of scraping



My scaling strategy for WH is similar to BH but I'll do 10x adsets instead of 3x, which helps me figure out which one(s) to keep.



That's very interesting



1. Yep one of our main campaigns is indian traffic

The cost per lead is irrelevant to you since the CPL varies based on your campaign (see my previous posts) - but india is very very cheap.

2. Again, this is impossible to respond to because it varies based on your campaign performance/bidding audience/GEO



Answered this in this response already.



Carousel works really well for clothing company as it offers consumers a choice to browse, interactive ads work well too.



1. Because facebook reduced reach for pages and user sentiment
2. Yes



We have completely stepped away from JSON chatbots since facebook is just so picky what gets approved that way. We start the chat through the box instead.



Have the 1000 emails converted somewhat at least?

Video ads have better quality, but CPM can be higher.



1. Buy page likes
2. Buy post boosts
3. Build good content.
4. Use videos to get people to engage




1. If your budget is tight, I wouldn't suggest fb ads, instead I'd suggest paying someone to do shoutouts for you, and test your marketing funnel out this way.
2. Common causes are: you haven't sold them enough to convince, the hype isn't there, or the timing of the ad was terrible.
3. Not sure if I see a question here?



This happens to everyone, you need to create ad variations, it's simply a saturation issue. So create new images/videos/copies.



It's possible, but its not easy.



Thanks.



See above.





Honestly there's not much you can do, its unfortunate but you have to keep trying.



For real estate (if you don't have a customer list) - you have to go as broad as possible to figure out your audience correctly, I would do city by city and go as broad as possible.



Check previous message.



Just as normal adsets. The split-test functionality only really works for specific campaigns.



I pay for impressions since we do conversion campaigns.



Why would you do it like this?



Appeal it.



I can't share my entire trick, but investigate viral stories





Video about the event definitely.



I can post something tomorrow as an example.



Software tools for what?

To learn: youtube is generally really good, but the best way to learn is to test test test.



Do you currently have sales through other channels?



You got the pixel data?



What is your product?



Good question, I'll find a case study video to share here since it seems people are interested.

 

[naroto]

Thanks for this thread! Did you ever been disabled on business manager ?

 

[AtTop]

One more question. You mentioned that you do engagement ads on the conversion ads.
Do you find that it lowers your CPM or CPC?

People have been saying that page engagement attracts lower CPMs. Do you let your VAs post to the fanpage regularly even after the bh ad is launched? To basically keep it active and somewhat engaged

 

[ARCSN]

Hello Kasher, thanks for your usual support.

According to your scaling BH method, I have a couple of questions:

Do you duplicate the adsets when it is night time in the targeted geo? Cloaker is tuned off during this procedure? If so, when do you turn it off again?

and also

2) Is there a chance to ask for more ad accounts (more than 5 I mean)? How risky is that? (BH)

3) Assuming that you have a good ad that converts, would you start a new campaign with a budget of $30 or more? And what target size, around 2M?

4) If possible, please advice on some valuable solutions to find more ad accounts

Thank you!

 

[Hubba]

Thank you for taking the time to answer these questions.

 

[Susanta Lohar]

How can we target audience with few specific Last Name?

 

[Meyerlansky81]

Hello Kasher, thanks for your usual support.

According to your scaling BH method, I have a couple of questions:

Do you duplicate the adsets when it is night time in the targeted geo? Cloaker is tuned off during this procedure? If so, when do you turn it off again?

and also

2) Is there a chance to ask for more ad accounts (more than 5 I mean)? How risky is that? (BH)

3) Assuming that you have a good ad that converts, would you start a new campaign with a budget of $30 or more? And what target size, around 2M?

4) If possible, please advice on some valuable solutions to find more ad accounts

Thank you!

i ca help you out on your #2 question, if you want more ad accounts, your going to have to email google and explain to them the reason why you need more, ex: 1st time i did it, they gave me 100 ad accounts in total

 

[Meyerlansky81]

some of you asking question where you can just google them and you will gets answer right away

@kasher9 so t chime into your page

 

[onyok]

okay i have a question. I have 1 client rightnow and he wants me to do facebook ads. He sells courses on udemy and now he created a subcription thing, where people will subscribe for 4 dollars in return he will send them videos everyday (1 video per day , 5min video) teaching about life lessons and lessons or insights he got from reading thousand books. He does have a landing page but it sucks, he is using clickfunnels.

question 1 who should i target? Should i target people who loves books? or target big pages about life lessons or who like udemy?

 

[ArtoAllan]

Hey Kasher9.
I've tried to follow your guide on how to create my own ad accounts some months now. However, all the accounts I've tried have been getting locked due to unusual activity once I add a credit card or launch the first campaign. Some of them got locked a few hours later.
Are there any updates on how to farm the accounts in 2019? I am using luminati proxies, so fully residential and same location as the cards are provided from.
Looking for a solution for both prepaid and post paid accounts.

 

[jams]

how I get page like invest few few money?

 

[ARCSN]

i ca help you out on your #2 question, if you want more ad accounts, your going to have to email google and explain to them the reason why you need more, ex: 1st time i did it, they gave me 100 ad accounts in total

Thanks for your answer! Is it not too risky with BH ads? I have heard that they audit all your ads...

 

[ARCSN]

i ca help you out on your #2 question, if you want more ad accounts, your going to have to email google and explain to them the reason why you need more, ex: 1st time i did it, they gave me 100 ad accounts in total

I have just realised that you said "email google"...do you mean FB?

 

[Yogesh1998]

Hey Kasher9,

Thanks for this thread. Lots of value. I read all your replies and can see a lot of golden nuggets! I have one question.

How can one prepare accounts for running BH ads?

Like, should we run some white hat ads for a few days and then start BH ads? Say, the accounts being used are aged but never used for running ads.

Thanks for this again!

 

[Headmaster Cid]

I have issues getting a relevance score of 6 and above for my dropshipping ads. How can I improve on it and what kind of ad copy would usually help me increase my score if I know that the video is at least not bad?

 

[B_aguilera24]

i am looking for a new facebook profile to start a new business manager/ad account on. You see legitmate and was curious if you could help me acquire one. I would PM you but this is my first time on this site and I do not see the option to PM you. Let me know what the next best steps would be. Thanks

 

[chrysanthemum]

Just read through the entire page. Thanks for doing this. I have too many questions to ask but I am learning from just reading the posts.

 

[ARCSN]

I have another set of questions, I hope you find the time to answer them as well.

1) How do you test your BH ads? I would appreciate if you can share your method. I have tested 2 ads with a camp of $30 budget. Relevance score was ok like 7-8, but not conversions after 1 day.
2) Is a link shortener (bitly) a trigger?
3) Is it a trigger to schedule campaigns? (BH)
4) Do you put emoticons in the copy? I normally use 1-2 emoticons.
5) How do you use your LLA in BH campaigns in terms of %? and to avoid overlapping...
6) Your method for scaling is interesting but it looks like some adsets dry out or don't convert as the main adset, how long do you wait till you kill them?
7) How do you deal with disapproved ads? Do you post immediately after some WH creatives?
8) Casino is still a good vertical?

I have noticed that many don't know where to click to get into the offer page, and they keep asking price/product/etc. Any tips to solve this problem?

Thanks again.