sej

I recently came across this post on SEJ with the following title: Google’s Mueller Calls Web 2.0 Style Links Spammy I decided to take the bait and read the article. Here's the gist of it: Okay, that has some truth to it, obviously if you randomly create niche irrelevant links you won't...

Interesting article from SEJ. TLDR: There was a ranking challenge on a FB group. One website hit #2 for terms such as rhinoplasty plano with a website written nearly entirely in Latin. This brings up interesting debates on the effectiveness of Google's algorithm.

Love how SEJ calls the article controversial. https://theoutline.com/post/2563/how-brands-secretly-buy-their-way-into-forbes-fast-company-and-huffpost-stories...