marketing budget

Today 3 companies i work with pulled their ad budgets. One does about £60 million per month turnover usually and they told me it is now basically £0 due to lockdown and so they are having to lay staff off! It seems a lot were prepared to wait a month in lockdown but as we move to month 2 they...

So I have a $2K budget for selling a $100 digital product (98% profit). I have some ideas on how I'm going to spend it... but I'm curious as to what the members of this forum would do in my shoes.