Is there a distinction between "authority score" and "domain authority"? Why am I seeing low scores on SEMrush's authority score but high scores for the same site's domain authority? What could be causing this discrepancy? Additionally, considering these differences, should I switch to using...
TL;DR: my company website (Wordress-based) has a ton of unique organic content gradually developed since 2018, 673 indexed pages, but our Google traffic and Authority Score are sh*t and our traffic is now 10 times worse than 3 years back. Suspecting some major factor, an 'elephant in the room'...
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