1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

You will <<NOTICE>> this thread

Discussion in 'Black Hat SEO' started by Phobos, Jan 27, 2014.

  1. Phobos

    Phobos Registered Member

    Joined:
    Apr 22, 2011
    Messages:
    85
    Likes Received:
    28
    Hey guys,

    I know I don't post here a lot, but that doesn't mean I am not learning and growing from the info you all have provided. I am deeply indebted to you. BHW rules! :)

    Using SEO tactics (blackhat) I managed to climb the SERPs of a competitive KW right up to top 5. My problem is that the excerpt of my site looks boring, and something people might end up glancing over, and going to the next one. My traffic is suffering as well - not getting a CTR expected out of ranking top 10 for a xx,xxx+ MS a month KW.

    Question: How do you make your site noticeable in the SERPs?

    -Can I change the text around, to make it more "clickable"? Will it affect search ranking?
    -How do I add a photo (preferably of a hot chick) on my SERP excerpt without linking a G+ profile? Is this even a good idea?

    Would love your thoughts on this!

    Phobos
     
  2. IMSEO

    IMSEO Registered Member

    Joined:
    Dec 17, 2013
    Messages:
    82
    Likes Received:
    47
    Add a promising title with an adjective.

    e.g. if your title is: Free Movies Online

    Make it: Watch FREE HD Movies Now!

    Notice "Watch" and "HD" was added in to give impact. That's the most effective way to get people to click.
    You can change it around to suite your keyword, but you get the point.
     
  3. Phobos

    Phobos Registered Member

    Joined:
    Apr 22, 2011
    Messages:
    85
    Likes Received:
    28
    Thanks a lot! Will changing the title affect SERP position, or is this safe to do?
     
  4. Biznik

    Biznik Regular Member

    Joined:
    Nov 27, 2013
    Messages:
    351
    Likes Received:
    73
    The title is an on-site ranking factor, and changing it can affect your SERP whether for good or bad. If you notice your position declining after changing the title, you'd better put back the old one ;)

    However, the meta description will not change your position, and you can tweak it to get people interested in clicking on your link. Hire a copywriter if you have to. Nobody is going to click on a meta description that says "watch movie online now free, movies usa hd click here, free 100% online".

    Setting up a fake G+ profile for authorship is technically not allowed, and you can get caught especially if you're using an image that's obviously not yours (celebrity etc). I have seen some people who hire a girl for a user pic with model release form, but I have not done it myself.
     
  5. tony_d

    tony_d Elite Member

    Joined:
    Jun 22, 2013
    Messages:
    2,580
    Likes Received:
    3,167
    Location:
    1600 Amphitheatre Parkway, Mountain View CA
    Just set the title and description meta tags, and *usually* G will display that data, however depending on the relevance of your keyword to that data it may display excerpts from your site that are more relevant, instead.
     
  6. lucasbraydon

    lucasbraydon Supreme Member

    Joined:
    Nov 9, 2013
    Messages:
    1,233
    Likes Received:
    1,562
    Location:
    Here and there
    Practicing for the SERPS are we?
     
  7. ArtVandelay

    ArtVandelay Power Member

    Joined:
    Jan 15, 2013
    Messages:
    568
    Likes Received:
    392
    Some don't support this, but rich snippets always seem to have a positive effect.
     
  8. umerjutt00

    umerjutt00 Jr. VIP Jr. VIP Premium Member

    Joined:
    Oct 28, 2011
    Messages:
    3,732
    Likes Received:
    1,960
    Occupation:
    Ninja
  9. BloodyNinja

    BloodyNinja Power Member

    Joined:
    Oct 28, 2013
    Messages:
    556
    Likes Received:
    493
    Location:
    Deeptown
    For video sites it's always good to have a snippet with video thumbnail. Don't know how to make them appear tho.
     
  10. dbk03

    dbk03 Jr. VIP Jr. VIP

    Joined:
    Feb 21, 2012
    Messages:
    344
    Likes Received:
    192
    Location:
    EU
    IF you haven't already done this, try adding Google Authorship (your G+ profile picture will show up next to your website, in SERP). It will definitely make your site stand out of the crowd.
     
  11. Conor

    Conor Jr. VIP Jr. VIP

    Joined:
    Nov 7, 2012
    Messages:
    3,501
    Likes Received:
    5,734
    Gender:
    Male
    Location:
    South Africa
    Home Page:
    Changing the Meta Description won't affect your ranking, but might influence a better CTR. Play around with it and see how you go.

    Google authorship is what you need to get a picture next to your results. Find out how to do it here: http://blog.kissmetrics.com/google-authorship/
     
  12. rabbitking

    rabbitking Jr. VIP Jr. VIP Premium Member

    Joined:
    Sep 24, 2013
    Messages:
    1,712
    Likes Received:
    3,568
    Meta description does not affect PR are SERP ranking but it can help people click your site but you have to make sure your homepage
    is clean, easy to use and informative so that it catches the eyes of people and they stick around to get baited in.

    -RK