So I was checking some of the keywords that I target on my sites today, and noticed something somewhat messed up. One of my affiliate sites is product focused and has the brand name of a weight loss related product in the domain. The company don't seem to mind, and I normally rank between about number four and six for the main keyword, the company itself has the top spot (as it should) and has done since I started the site. The other main ranker is an authority site that has written an article on the product. I noticed today that the company has been knocked off the top spot by a site that I have not been aware of until now. It is a site about weight loss in general, and although the article on this product was semi-informative and okay, there is no way that this site should be above the company, or indeed mine (which has around 15 pages talking about different aspects of the product) or the authority site article. I ran the keywords through keyword blaze, to see what this site was doing to get such a high rank. Below is a screenshot - looks like G think their crappy G plus is worth something extraordinary.