Which Conversion Event Do You Actually Optimize For?

RivertrafficOfficial

Newbie

Jan 20, 2021

24

5

• Sep 9, 2026

• #1

A registration may be cheap, but that does not mean it will lead to revenue. Do you optimize for the first conversion, the deposit or a deeper event?

 

ads studio

Elite Member

Jr. VIP

Mar 2, 2021

4,404

1,369

• Sep 9, 2026

• #2

that is why i optimize for the event that actually correlates with revenue not just the cheapest conversion

 

Nokia man

BANNED

Jul 19, 2026

13

0

• Sep 9, 2026

• #3

I normally start with registration to build data, then move toward deposits when there are enough conversions for the algorithm to optimize effectively.

 

Nox2929

BANNED

Sep 10, 2026

17

4

• Sep 11, 2026

• #4

i’d optimize toward the deepest event you can get enough volume for, usually first deposit or qualified deposit. registrations are useful for testing, but they can be misleading if the users don’t retain or generate revenue.

 

M

Mr. Alex Maketing

Registered Member

Jul 29, 2026

75

8

• Sep 11, 2026

• #5

I go for deposit registration are too cheap and noisy deposits actually show real value

 

ActiveRevenue

Junior Member

Sep 12, 2024

112

21

• Sep 14, 2026

• #6

deepest event you can get enough reliable data on. optimizing for registrations because they're cheap can train you toward traffic that's very good at registering and terrible at producing revenue.
but going straight to a deep event with almost no volume can leave the system with nothing to learn from. i'd move deeper once there's enough conversion density to make that signal usable.

 

dark.house

Registered Member

Jun 24, 2026

58

17

• Sep 29, 2026

• #7

ActiveRevenue said:

deepest event you can get enough reliable data on. optimizing for registrations because they're cheap can train you toward traffic that's very good at registering and terrible at producing revenue.
but going straight to a deep event with almost no volume can leave the system with nothing to learn from. i'd move deeper once there's enough conversion density to make that signal usable.

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That is important for sure. You need to do more optimizing once you have enough volume that you can be certain about the signal.

 

AliesLiu

Newbie

Jun 8, 2026

41

15

• Sep 29, 2026

• #8

RivertrafficOfficial said:

A registration may be cheap, but that does not mean it will lead to revenue. Do you optimize for the first conversion, the deposit or a deeper event?

Click to expand...

In all honesty I would not go after the free registration for much longer as when one accumulates enough knowledge, it becomes easy to make deposits.

 

A

AdTech Maketing Agency

Registered Member

Jul 28, 2026

78

13

• Sep 30, 2026

• #9

i usually optimize for the deeper conversion like a deposit. registrations are useful but revenue is what really matters