What's so great about WordPress?

Awkward to develop? It's super easy, 10x times easier than any other framework. Some years ago I was very rusty and thanks to WP I went back to the programming zone.

The only issue, as it has been already stated, is the vulnerabilities and the huge maintenance it requires if you use it fast and furious.

I've had sites self-developed up and running for 10+years even with an obsolete PHP 5.2 and without any single bit of maintenance without issues.
But WP as soon as you stop updating plugin specially the famous ones, a vulnerability appers, and you have it hacked in a couple of weeks.

On the other side, I have updated sites with 12 years based on WP to the latest version without a hassle, but those pages self-developed ages ago, have been turned officially deprecated, because I don't have the time to update that massive amount of code anymore

So basically, nowadays for 9 out of 10 scenarios I may choose Wordpress. 50% of the internet is based on WP and is for a reason.
I guess by awkward I probably mean soul destroying and painful.

It's a mess, or at least it was. Having said that, on the user side it just worked and that's why it's popular IMHO.

The security stuff alone is enough to make me stay away on its own, though.

I think the caching plugins are smart, that's one thing I'd say but that really should be a core feature for users that can't (shared hosts) or don't know how to set up a web server.
 
You can charge a client $50 - $5000 by doing the same amount of work.
 
WordPress is easy to install. So a lot of newcomers find it pretty easy to install and customize. If someone needs to implement a new function, they don't need to code it out there is already a plugin for it just press install, and you are good to go.
 
I guess by awkward I probably mean soul destroying and painful.

It's a mess, or at least it was. Having said that, on the user side it just worked and that's why it's popular IMHO.

The security stuff alone is enough to make me stay away on its own, though.

I think the caching plugins are smart, that's one thing I'd say but that really should be a core feature for users that can't (shared hosts) or don't know how to set up a web server.
Personally what I like the most is the templating system and the page builders.

It's funny to see those guys asking for page builders under Vue or React.

But is not that weird on the programming side. Very good code independence through plugins, which they could even incorporate an MVC framework by themselves without affecting much performance. Then the modularity, permits you to recycle the code with more webs, making WP one of the most extensible web software ever made.
 
Being free, having different capabilities, the desired features can be easily run on WordPress.
 
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