I'm going through some keywords and realising that often the search results, even on exact, are wrong. For example 'Rugby store' and 'Rugby shop' have the same search value. I think 'free documentaries' and 'online documentaries' or 'watch documentaries', 2 of the 3 had the same value when I searched earlier too. What do you do in this case? It seems like the keyboard tool is acting like a thesaurus and giving the same search value numbers for phrases with the same or similar meanings. Anyone else noticed this, and if so how do you decide which keyword to go with?