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What do you do when Silo'ing your sites?

Discussion in 'Black Hat SEO' started by spectrejoe, Jan 14, 2017.

  1. spectrejoe

    spectrejoe Jr. VIP Jr. VIP

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    I have read so many tutorials but I still find it so confusing without seeing a proper example.

    How do you Silo your own sites in order to keep relevancy in each of your articles at 100% and give them the maximum link juice possible
     
  2. cron7

    cron7 Regular Member

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    Unless you're setting up a massive authority sites, I personally wouldn't bother with silo. It's massively overrated imo.

    I've yet to come across a silo'd site ranking top for some big KWs. On the other hand, I see plenty of sites ranking top with a shit structure.

    I've ranked sites with both types of structures and personally found little to no difference in how easier it is to rank. Not worth the extra effort imo.
     
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  3. ThopHayt

    ThopHayt Jr. VIP Jr. VIP Premium Member

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    Well IMHO you should silo your sites because its a more logical structure and easier for making nav menus and easier on users frankly. The SEO value is just a bonus that might come along. Having a ton of random unorganized pages that don't have any parent/child folder type organization is just sloppy planning. You don't have to go nuts but things should naturally tree out of they are organized.

    -ThopHayt
     
  4. spectrejoe

    spectrejoe Jr. VIP Jr. VIP

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    My biggest problem is doing a proper interlinking structure, that's why I've been looking into silo'ing, however I wouldn't even bother with silo'ing if I knew a way to properly interlink my articles.
     
  5. bartosimpsonio

    bartosimpsonio Jr. VIP Jr. VIP Premium Member

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    Where do you want users to go to? That'swhere the link juice goes.

    Sites without any structure just leak juice everywhere. You gotta think where you want your users to go to and direct juice there. This usually ends up being a silo structure.
     
  6. spectrejoe

    spectrejoe Jr. VIP Jr. VIP

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    Well I simply want them to go straight to my articles.

    In my homepage I usually have the last 5-10 articles as well as my categories.

    Problem is that older articles wont be seen as much as newer ones since they eventually disappear into deep pages, which is common but let's say 2 of your older articles are ranking #2 or #3 and you want to give them a little extra push by doing proper interlinking, what would you change?
     
  7. dilonious

    dilonious Junior Member

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    I'd write a new article that references the old one. Or find ways to modify other articles to cross-link.

    I've had articles go viral, then I'll go back and add a few internal links to those posts and see the benefits spread across my site.
     
  8. domainmadness

    domainmadness Senior Member

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    Agreed. Of course you need good structure on every website, but real SILO structure comes into play when you are planning a site that has a lot of different content that you can separate to multiple categories/subcategories. Otherwise I wouldn't bother.
     
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  9. seoheroo

    seoheroo Junior Member

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    Silo structure [depends how many subcategories you have]
    category/subcategory/article
    eg dog/small/ArticleName - Article Name you don't need to have dog or small in the url as it's already there. You can have dog and small in the Title though.

    Why is silo a good practice? Because you don't have double words in url. It's clean and tidy. Google knows what your webpage is about. If you had dog/small/ and 100 articles, google will rank you higher than a website that has 1 article. It's all in the structure - it just helps google rank your site.

    I hope this helps.
     
  10. bartosimpsonio

    bartosimpsonio Jr. VIP Jr. VIP Premium Member

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    Give those two articles a boost on social media, out of site. if they're ranking #2 or #3, with some social signals they'll probably rise to the top.

    Articles rolling off the featured list is natural...you can't keep them all there.... If you need to push older articles, think about external signals.
     
  11. spectrejoe

    spectrejoe Jr. VIP Jr. VIP

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    You've actually had positive movement with social signals? never noticed any significant increase with them.

    Any service you recommend for social signals?
     
  12. Banditoseo

    Banditoseo Regular Member

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    Yep. Either write a new post with a contextual link to the post you want to boost, or go back to old posts and add contextual links to the post you want to boost. Google will eventually crawl and pick them up.

    "Site structure" often does more harm than good. WordPress out of the box basically turns your site into one giant overoptimization penalty with all those widgets/menus repeating exact anchor text across every page of your site. I noticed the pages that weren't in the menus did better than the pages that were, so ripped them all out, and had way better results. This strikes me as really stupid on Google's part, like they're trying to dissuade good usability, but practical experience confirmed it. The sites I've seen rank best rarely had a sensible structure, but they did have contextual links within relevant posts.

    Have a couple main category pages in the menu, and in each main category page link to the relevant pages. After that, use contextual links within posts.
     
  13. spectrejoe

    spectrejoe Jr. VIP Jr. VIP

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    That's the common wordpress category system basically. I'll be doing just that then, thank you =)

    I'm thinking a lot about SEO lately, even very long LSI like I'm going for are still "hard" to rank for, by hard I don't actually mean hard but rather, you only rank them if you have the resources to do so.

    Someone starting out just can't rank them. Hell, in my recent journey tried 6 different services ~100$ of worth each, each of them targetting different articles and keywords on low competition niches (where top results have less than 30 DA and less than 25 PA) and only 1 or 2 services managed to get a keyword into top 10 (top 8 being the best) and as we all know, only top 3 actually gives you any money.

    Which further shows how right I am, if you don't have at least 200$ to invest in SEO to rank a 500-2000 MS keyword then you're simply not going to rank it into top 3 and make money. (Unless you use tools but they dont work as well as they used to)
     
  14. bartosimpsonio

    bartosimpsonio Jr. VIP Jr. VIP Premium Member

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    Yes, especially when social traffic lowers the bounce rate for the page. Good traffic and legit social signals will boost your pages rankings IF everything else is equal. It's a weak ranking signal, but it does matter. When you're #2 you need to fine tune, not mess with big structural changes.

    I had a site #2 for months....I got it some quality traffic, low bounce rate, 100% legit white hat....it went #1 and has stuck there.
     
  15. trafficexpert393

    trafficexpert393 Jr. VIP Jr. VIP

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    Go on youtube and put in the keyword SEO silo. look for the video done by affiliatehustle. He actually goes step by step on how to silo your site.
     
  16. moboweb

    moboweb BANNED BANNED

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    Its quite simple to do silo, but quite difficult to type.

    In simple works, Create your site structure like your relative pages never more than 3 clicks away.

    "AND" never link unrelated pages to others.
     
  17. moboweb

    moboweb BANNED BANNED

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    I watch the whole video, it looks kinda old, what i do is, link every page to homepage, other than those supporting pages.