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What AdSense-Settings are best?

Discussion in 'YouTube' started by AMAZONAFFI, Mar 4, 2012.

  1. AMAZONAFFI

    AMAZONAFFI Newbie

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    Today I started Ad-Sense monetization of my Videos on youtube. Can you tell me which kind of advertising I should choose? Is it really best to activate both?

    - Overlay-banner
    - TrueView In-Streams

    What option generates more revenue and what may make some users skip the whole video and watch another one?
     
  2. astutenacute

    astutenacute Registered Member

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    In my experience, TrueView earns waaaaaay more. There is very little risk of people skipping your video, since users have the option of skipping the advertisement after 5 seconds. It would be foolish not to activate TrueView IMO.

    That said, you should still use both. TrueView ads will not be served anywhere close to 100% of the time. So when YT doesn't have any TrueView ads to serve, let them lob up some overlay banners.
     
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  3. implayer

    implayer Registered Member

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    Yes by using both you will maxamize your earnings, that way an ad will always be shown
     
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  4. Adam Rock

    Adam Rock Senior Member

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    Trueview is fucking shit, but if you don't have prerolls and that's your only option, enable it. and NEVER disable Overlay-banner.
     
  5. astutenacute

    astutenacute Registered Member

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    Man, I'm so jealous of partners sometimes. How does the RPM of prerolls compare to Trueview?
     
  6. Adam Rock

    Adam Rock Senior Member

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    Never could do a 100% accurate test on preroll vs trueview but in a somewhat accurate test preroll was up by 20 cents compared to trueview.
     
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  7. astutenacute

    astutenacute Registered Member

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    Why is that, insufficient sample size? I've seen RPM on Trueview fluctuate by as much as 2 dollars, but the average stays fairly consistent.

    If the difference is really just 20 cents, I don't feel as bad. I'm not saying it's insignificant, as that is a decent amount of money being left on the table. But it makes my envy more manageable. ;)
     
  8. Adam Rock

    Adam Rock Senior Member

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    All the videos on my network have preroll and disabling prerolls on like 6000 videos is just not feasible. The somewhat accurate test was when I partnered a channel but didn't link it to my network and the CPC went up about 20 cents when I enabled prerolls.

    also, I was referring to CPC since I bot views on some videos, RPM isn't accurate for me.
     
  9. astutenacute

    astutenacute Registered Member

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    Holy crap, if we're talking CPC that is a massive difference. Like in several orders of magnitude.

    Now I'm sad again. :(