- Write or purchase a 100% unique article and have that as your main content block. I always add between 2 and 5 pictures, and a relevant YouTube video if I can find one. Put a few outbound links to other sites in there. I like them to be semi-related to my niche, but not exactly the same, because then I'm giving links to my competitors.
- Add a few more articles over the next few weeks. They don't have to be 500+ words; just 200 or so will be fine. Another thing I do is search Google News for items related to my niche, and make a post linking to them. Then just write a little blurb that says "Be sure to check out this link; it could revolutionize the world of [niche]" or something like that. The idea is to make it a real site that is updated regularly. On Wordpress and Wordpress clones, you can schedule posts to be posted at a future date. This would allow you to compile all the posts at once, then just forget about it.
- Change the default theme and delete all the pre-existing content blocks (e.g. stuff that says "this is a paragraph, write your content here" or something)
- Fill out the "About us" and "contact" pages and whatnot.