Well I wouldn't know anything about this....haha.
So this is what my team and I have been doing for a long time. We build citations like you normally would, certainly with some preference to higher authority ones (can take a beating), and of course do follow so that they may send along the value. Without going too deep, here is what we found: 1) the citations themselves were ranking for client keywords - not just brand terms. Their rank increased dramatically. I knew this would happen as the idea spawned from ORM campaigns I was involved in. 2) organic website rankings, more times than not, saw much better rankings. No, no perfect test was done, but enough examples showed results we had never seen before that we were convinced. Then we hooked up with Spamfinity, and without a shadow of doubt, our client site rankings saw much bigger leaps. Undeniable. 3) Local rankings are a bit harder to speak to because you often are waiting 3 months before you see anything on the local end. By that time so many variables have been introduced that it makes it very hard to say for sure. I can say that we track every client we work with for 3+ months after their order, and the amount of pack rankings I see in MicrositeMasters is pretty telling. Again, so many variables. By 3 months, the client may have built more organically, and we know the local algo takes organics into account and well you know what I am saying.
The big problem w/ citations as a tier 1 IMO is the high OBL and internal linking. Whatever you build goes a million directions and by the time it reaches you it is pretty diluted. So if you want it to work for you, you got to bring your best, and hit it really hard. Fortunately for us, Spamfinity is insane. 30 days ago we hooked up w/ a fellow (Grindstone) and now he's feeding us his GSA lists, which has made things even more ridiculous. Grind is the best in the biz. Funny thing about grind, the first review copy I ever did for loganix went to him. Him of course because he is a big influencer on my native forum. The guy has been in IM forever, and is one of the better SEOs I think I have ever met. So his opinion was so important to me. He told me, to my surprise, that he has been doing this forever. That he loves it, and it works like crazy. Talk about affirmation!!
Finally, it should be noted that we blast w/ spam and social stuff, lots of both.
If anyone has any questions at all, PM me, leave a note on my thread (see sig) or mail me directly at
[email protected]. Love talking about this stuff. I have lived and breathed it for nearly 4 years now.
