I've set up a micro site for a niche which covers 2 products. The blog has been setup more than two months ago, with ~10 article related to the niche. I have done all the SEO I possibly could, submitted website to various backlink, submitted the sitemap to google and bing. I have invested $200 in PPC too. But I am simply unable to generate any sales, even after getting decent number of hops. PPC campaigns are also setup decent(Bing) and I've invested in FB ads too. The gravity of both the products are more than 40, so I am sure nothing is wrong with the product. I just want to know what could I be doing to increase conversions.