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[Tutorial] How to Create and Tier Web 2.0's (GSA SER)

Discussion in 'Link Building' started by koolkake, Oct 27, 2014.

  1. koolkake

    koolkake Regular Member

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    Hello
    I'm going to write a brief tutorial explaining how I create tiered web 2.0's. I've seen a lot of questions lately regarding web 2.0's - maybe this thread will help answer a few questions. I'm going to explain how I DO IT. I'm not saying this is the RIGHT way, I'm just going to show you what I have had proven success with. I'm not claiming to be an expert, however I have seen my rankings improve solely with the proper implementation of web 2.0s. Here are a few frequently asked questions I see a lot:

    Can I rank with JUST web 2.0's?
    An effective web 2.0 strategy relies a lot on your other backlinking strategies. Web 2.0's work great along side other backlinks: PBN's, press releases, and guest blog posts. I have personally ranked sites in a competitive niche with PBN's and web 2.0s. That said, it is probably possible to rank with just web 2.0's in less competitive niches.
    How long does it take to rank with web 2.0's?
    I usually wait around 2 weeks before I see any results. It depends on many factors so generally it can be anywhere from 2-6 weeks from my experience.
    Is backlinking my web 2.0 a must?
    In my eyes, yes. Unless you expect your web 2.0 to gain organic, natural backlinks (rarely happens), you must be proactive in your backlink strategy.
    How many web 2.0's should I build?
    Obviously depends on your competition. In my niche, which is finance, I start with 10 and build up.

    In this tutorial I will be using and explaining with GSA SER (if you don't have it yet, buy it). You can use other automated backlink programs but I have experience with SER, and therefore that's what I suggest using. Other programs or services I am using: SER auto-approve list subscription, GSA Captcha Breaker, private proxies, VPS, content writers, Lindexed and a rank tracker.

    This section is how I build my web 2.0's. There are plenty of tutorials on BHW which are better and more detailed, but I wrote this section anyways. Skip down to tiering if you're only interested in that part.

    1. Choosing your web 2.0. phpbuilt has a good list of web 2.0s. Generally you have either a blog CMS or a website builder CMS when making the web 2.0. I try to make it 50/50 of different CMS types. I don't want to make all my web 2's from a blog platform or all of them from a website platform.

    2. Building your web 2.0. If you're building multiple sites on the same web 2.0 platform, always use a proxy and new email. The last thing you want to do is trigger a spam detector and have your web 2.0 deleted after all your hard work. Obviously the first order of business is changing the default theme, the title, and other basic things that are unique to each platform you're using.

    3. Add content. First place I go to is the about page. I make it personal, I add a (stock) image of someone, 500+ words. I customize the "Contact Us" page, making it unique. Then I create 2 or 3 posts on the main page 400-700 words long. I add a video and several pictures related to my niche. I do not link to my money site yet. I wait for these web 2.0's to be indexed before adding my links, using something like Lindexed. Once I see the properties are indexed, I then add my moneysite link with a NEW 400+ word article. I might go back and edit a previous post and add my moneysite link as well.

    4. Moneysite linking on web 2.0s. Everyone has their unique trick when it comes to backlinking strategy. Personally, mine looks like this: no more than 3-4 moneysite links per web 2.0 property (this number can increase depending on how much content is on the property and how often it is updated). I have maybe 6-10 other links that link out to other authority sites to make my backlinking look natural. Some posts I don't link out whatsoever. I link to my moneysite on both inner pages and/or the homepage. When it comes to this, randomization is key so all your web 2.0's aren't structured the same.

    5. Updating the web 2.0 property. This is often neglected by many people, and I believe it's a grave error. Never abandon the web 2.0 after you've created it. At the start, I update the content once a week. I might link out to my moneysite again in these new articles depending how many links I already have. After a month or so, I might only update only twice a month.

    6. Keeping the web 2.0 natural. Always interlink web 2.0 pages within your property. Home page links to about us page and about us page links to a particular post and posts interlink between posts. This is another strategy I believe many people forget and it's important when it comes to making your site look real.

    Adding Tiers to your web 2.0

    This is the most important part for me when it comes to building my web 2.0 network. Web 2.0's are great buffer sites to point links to that in turn pass the juice to your moneysite. I wrote this tutorial specifically for GSA SER users. To summarize, we are building a CONTEXTUAL ONLY tier to the web 2.0 and then pumping that tier with full spam blast links. I use to only build spam links to my web 2.0 property but have found that is an outdated technique and now simply a waste of time.

    Step 1 - Creating the campaign
    I build contextual links to important pages of each property. The root page, and individual posts with my moneysite link. I normally only link up to 3 pages.
    [​IMG]

    Step 2 - Adding Contextual Only Links
    Creating your first tier is simple. You want to only build contextual links for your first tier.
    [​IMG]

    NOTE: Uncheck Web 2.0 because GSA SER rarely posts to it and you'll just be wasting performance. I also only post do dof0ll0w only. You can right click and uncheck engines that do not use dof0ll0w. I do this for both contextual and mass spam tiers. I add up to 5 spun articles and 5-10 email accounts.

    Step 3 - Finishing the contextual tier
    After I set my options, I let the program run for a bit before I build my third tier. After I get 300+ contextual links I start the next tier.

    Step 4 - Setting up the spam tier
    Right click on the contextual tier and create a duplicate tier project. These are the engines I use for the spam tier. Make sure you click "post to do-f0ll0w links only" in the tier options menu.
    [​IMG]

    As you see, I don't post to referrer, pingback, and indexer. To me they are spammy engines and outdated. In this particular project I don't have videos or document sharing checked. Feel free to check those if you want to setup the appropriate options.

    How many contextual links to build versus the amount of spam links to build? Personally, I try to keep it near a 1:10+ ratio. For example, if I have 300 contextual links, I want 3,000+ spam links. An example of one of my tiers (currently in process):
    [​IMG]

    However, in my projects, the spam tier is free to build all day, so my proportions at times look like 1:30 or 1:50 which is O.K. in my experience.

    Other questions:

    When should I stop building links in either tier?

    A very broad question and depends on many different factors, including your niche. I may stop building for a few days or a week because I have seen the results I needed. I never stop building permanently, though.

    Should there be any other contextual tier filters?
    Again, this depends on a lot of different things. If I have a good SER list then I might use the bad words filter and the PR2+ filter or the outbound links 200+ filter. Again, this just depends on how good your list is and so on. Personally, I don't use many filters on the contextual tier and I have had decent results.

    What will my ranks look like with this method?
    As I said, I use this method ALONGSIDE other backlink strategy, most importantly PBN's and guest blog posts. I should tell you I have never ranked a website in the top 10 with JUST web 2.0's- but then again, I tend to stick to very competive niches within the finance industry. However, below are a few rank improvements early on with JUST web 2.0 properties and this strategy. I'll attach the ranking pictures to just give you a picture of improvements, from my experience.
    ranksone.png - rankstwo.png - ranksthree.png

    Again, this is just something that I do that works for me. I'm sure others have great tips and strategies when it comes to tiering their web 2.0. I hope this helps clear up a few questions and gives people an idea of what works.
     
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    Last edited: Oct 27, 2014
  2. neutralhatter

    neutralhatter Jr. VIP Jr. VIP Premium Member

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    Hi, Do you immediately create all links after setting up the web 2.0 or do you build them up slowly ?
     
  3. koolkake

    koolkake Regular Member

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    Are you referring to moneysite backlinks or GSA SER backlinks?

    If you're referring to the moneysite backlinks, I wait until the web 2.0 property has been indexed (1 or 2 weeks) and start posting to my moneysite.

    For GSA SER backlinks, again, I wait until my property has been indexed and my moneysite has been backlinked properly. Then I start the SER backlink campaign.

    Honestly, I have tried making the web 2.0 property and start my tiered structure all on the same day. I have tried waiting a few weeks before starting the link building, too. Really, I haven't noticed a big difference. However, it's better safe than sorry.
     
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  4. BassTrackerBoats

    BassTrackerBoats Moderator Staff Member Moderator Jr. VIP

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    Nice, well detailed process, Koolkake.

    Many of you do not know but Koolkake is local to me and he and I talk SEO on a fairly regular basis when he is not out taking pictures of F-15s and other wicked cool jets.

    He knows his stuff and is a bit of a techie on top of that.
     
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  5. patco

    patco Junior Member

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    Good strategy. I don't have GSA yet and I use other tools to work with Web2.0 sites... By the way, I build only 1 link to money site and 2-3 links to Authority sites MAX per web2.0 property! :)
     
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  6. theonly1

    theonly1 BANNED BANNED

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    Just to clear up something,which is not very clear at first glance when reading your tutorial.
    Edit Tier Filter Options -->D0-follow only (this will use only the d0-follow created links from the tier above)

    If you want to use only d0-follow links that will linkto the tier above(or directly to your money site) right click in the [Where to Submit] area ---> Uncheck Engines with nofollow links
     
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  7. zubidoo

    zubidoo Regular Member

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    noob question: wasn't the web 2.0 + gsa ser strategy destroyed by the last penguin update 2 weeks ago?

    do you use spun or original content on the web 2.0's?
     
  8. ch8878

    ch8878 Elite Member

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    As far as web 2.0 and GSA SER goes Wordpress.com works perfectly.

    Make sure you check "Allow Posting on the same site again" otherwise it'll keep posting to it over and over. That way you can set it to how many you want to make.

    Also when making web 2.0s with GSA SER it posts the date on the articles like 1960 ect so you'll need to fix that by login into the site and fixing it manually.
     
  9. koolkake

    koolkake Regular Member

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    Yes, something I forgot to add, I use the "only post to d0follow links" when using GSA SER for both tiers.

    No, considering as I made this thread, a client's website I am ranking for with just web 2.0 just jumped out of no where to the 2nd page in a mortgage niche.

    I never use spun content for 1st tier properties like web 2.0's. It's either manually written by me or I outsource the work.
     
  10. yesfuture

    yesfuture Registered Member

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    So You build 300ish backlinks to one property(+inner pages) and move to another one? Separate campaign for each web2.0? Right?
     
  11. koolkake

    koolkake Regular Member

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    the project you're referring to with 300ish links was still in progress. I would never give an exact number to go by as far as tier building goes. I have some contextual projects in 1k+ neighborhood. And as I stated in the OP, I don't really "move on", I continue to build links to each property every week or so. And yes, separate campaign for each web 2.0
     
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  12. rogerke

    rogerke Regular Member

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    Great tutorial.

    I have one question though. Do you use relevant blog comments or just generic ones for tier 3?
     
  13. koolkake

    koolkake Regular Member

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    I normally use customized blog comments related to the niche I'm promoting.
     
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  14. FutureProofSeo

    FutureProofSeo Jr. VIP Jr. VIP Premium Member UnGagged Attendee

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    Cheers koolkake.

    Just a heads up, if that's a potential client web2.0 or something you care about, I'd remove the url from the image, it was very easy to find it.
     
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  15. godspeed007

    godspeed007 Jr. VIP Jr. VIP Premium Member

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    Good share mate!
     
  16. koolkake

    koolkake Regular Member

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    Thanks for the heads up. I should have just censored the whole thing.
     
  17. trivium

    trivium Newbie

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    great post man ...............
     
  18. stonedmonkey

    stonedmonkey Registered Member

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    I haven't done tiered link building for almost a year.. which can be a long time in SEO... I'm curious to know whether anyone thinks its any good to use kontentmachine for the lower tiers... Or should I now ditch it due to the obvious spam garbage that it churns out...
     
  19. indianfreak

    indianfreak Power Member

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    Almost all the tools still work, if used wisely.

     
  20. koolkake

    koolkake Regular Member

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    WAC, Wicked Article Creator has a very handy content generator that automatically fills out all the GSA SER form fields which makes everything so much easier.