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Trying to Get a Motorcycle Site up in Ranks

Discussion in 'White Hat SEO' started by garjs, Dec 30, 2010.

  1. garjs

    garjs Newbie

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    Occupation:
    Occupational Health and Safety Consultant
    Location:
    Cochrane, Alberta
    I need someones help, I have a site that sells motorcycle apparel, all sorts, a couple of months ago I had a PR2 rating, then we decided to revamp the site, Big Mistake!! it now PR0, I have now went out and spent some real good money on a New Web Design, I am using ad-words, I have checked the index on Google, Yahoo and Bing, Google is the highest, I am slowly (Snail Mail Slow) Linkbuilding and am racking my brain on how to get this site up in the standings?? This is a business site so I do not want to do link farming, or any black hat SEO, I could but this is my business, is there any help out there?

    I am new here so if you could PM I will get back to you I have started a blog finally and I have been using SEnuke to put some articles and web 2.0 presence, but very sparingly as I do not want my site blacklisted, is there anyone who can tell me what I can do?
     
  2. bizroot

    bizroot Supreme Member

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    Try article marketing and press release on regular basis... You will only get benefit from it... Submit your site to yahoo directory... Create free blogs, web 2.0, wiki pages for your site... Do some video marketing kinda stuff... Lots of things to do or outsource your work to some SEO company...

    Try going through forum and you will learn lot... Still above mentioned points are good for your site and you can try it...
     
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  3. forwardforce

    forwardforce Newbie

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    Try going through forum and you will learn lot... Still above mentioned points are good for your site and you can try it.
     
  4. thetvnun

    thetvnun Power Member

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    imo -

    1)have one of the guys on this site write some articles and send them to ezine and ac and authority sites.

    2) make a 5 minute video (if you cant do that use animoto) and upload it to tubemogul for distribution

    3) just do 1 squidoo, hub, or whatever.

    those are all white hat and strong, i bet someone on this forum would do all of it for you for 100, hell i probably would.
     
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  5. TyphoonAgency

    TyphoonAgency Regular Member

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    yours is a great niche for content. Article marketing and videos would realy help. Videos don't have to be expensive. Your market is enthusiastic about motorcycles so short videos on any number of topics will both get you traffic and help you rise in the SERPs.
     
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  6. Lawrencess

    Lawrencess Junior Member

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    From the looks of your post, and your description about what happened, you NEED to get a web guy/design team you can TRUST.

    It sounds like the guy who revamped your site, butchered your link juice by creating a whole new site with no redirects.

    Blackhat is not the easy way out, it takes hours of work and it will only ever show results if it is built on a solid platform, by the sounds of it, someone who did not 301 an old site to a new, is not smart enough to build a website that will provide a good ROI down the track.
     
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  7. LukaB

    LukaB Jr. VIP Jr. VIP Premium Member

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    Article Marketing, web 2.0 properties, Scrapebox, SENuke etc.
     
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  8. psiball

    psiball Junior Member

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    I'd suggest Facebook marketing, you can make a very targeted campaign, with low cpc if you do it properly.
     
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  9. MakeLemonade

    MakeLemonade Junior Member

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    It may be too late now, but one thing to do is go to Google and look in their cache. See what pages there were - if they're still cached you may be able fix things. Then create 301 redirects for those cached pages either using .htaccess or if you're using Wordpress, use "Page Links To" to create redirects from the original pages to the new pages you moved to.

    I'm assuming you changed the site structure so everything that was there/linked to is moved elsewhere.
     
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  10. garjs

    garjs Newbie

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    Great Tips, I do appreciate it, I am definitely thinking of looking for someone to do this, I do have a question with regards to Google Cache, how do I find this? Also how do i find someone to do the SEO work that was recommended?

    I would do Videos but it is winter here, so no Bikes out and about?
     
  11. wrangler

    wrangler Regular Member

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    Most importantly - what's the site, and where's the BHW discount? I'm sure there's other BHW motorcyclists here other than yours truely :)
     
  12. garjs

    garjs Newbie

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    Occupation:
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    Use the Code: BHW for a 10% Discount. the site is Foothills Motorcycle Apparel
     
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    Last edited: Jan 7, 2011
  13. wrangler

    wrangler Regular Member

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    Does 'BHW' get 10% there too? Site?
     
  14. garjs

    garjs Newbie

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    Yes BHW gets a discount. I cannot add the URL but the Store is the same, it is Foothills Motorcycle Apparel.
     
  15. wrangler

    wrangler Regular Member

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    Thanks for that - actually that was directed at UltimateSEO, for his site...
     
  16. garjs

    garjs Newbie

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    Figured that out right after I sent it out, LOL
     
  17. ipopbb

    ipopbb Power Member

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    Occupation:
    SEO & Innovative Programming
    Location:
    Seattle
    Home Page:
    Niche Report: motorcycle apparel
    Created: Fri Jan 07 14:37:10 PST 2011
    Datacenter:
    Language:

    Minimum requirements to be competitive on page 1:
    _____________________________________________

    At least 2 matches or better in the HTML title tag.
    At least 1 matches or better in the hostname.
    At least 1 matches or better in the URL.
    At least 2 matches or better in the HTML meta description tag.
    At least PR 4 or better.
    At least HOST PR 4 or better.
    At least 23K pages or better indexed.
    At least 18K page inlinks or better.
    At least 21K host inlinks or better.
    At least 1 dmoz.org directory listing or better.
    At least 1 Yahoo directory listing or better.
    At least 665 ms HTML source load time or faster.
    Between 18 - 80 characters in the HTML title tag.
    Between 25 - 69 characters in the URL.
    Between 18 - 70 characters in the HTML meta description.
    Between 14 - 29 characters in the full hostname.

    Requirements to out-perform on page 1:
    __________________________________

    At least 3 matches or better in the HTML title tag.
    At least 1 matches or better in the hostname.
    At least 1 matches or better in the URL.
    At least 5 matches or better in the HTML meta description tag.
    Between PR 4 - PR 5.
    Between HOST PR 4 - PR 5.
    At least 75K pages or better indexed.
    At least 52K page inlinks or better.
    At least 52K host inlinks or better.
    At least 1 dmoz.org directory listing or better.
    At least 1 Yahoo directory listing or better.
    At least 49 ms HTML source load time or faster.
    Between 18 - 80 characters in the HTML title tag.
    Between 25 - 69 characters in the URL.
    Between 18 - 70 characters in the HTML meta description.
    Between 14 - 29 characters in the full hostname.

    Honorable Mentions:
    _________________

    Best quality inlinks on average: http://www.pnwmotorcyclesafety.com/sponsors.html
    Most efficient SEO: http://www.motorcyclecloseouts.com/

    Summary of Factors:
    __________________

    Title tag keyword matches:
    minimum: 0 matches
    average: 1.6 matches
    maximum: 3 matches

    Hostname keyword matches:
    minimum: 0 matches
    average: 1.0 matches
    maximum: 1 matches

    URL keyword matches:
    minimum: 0 matches
    average: 1.0 matches
    maximum: 1 matches

    Google summary text keyword matches:
    minimum: 1 matches
    average: 1.9 matches
    maximum: 5 matches

    Google Page Rank:
    minimum: 3
    average: 3.7
    maximum: 5

    Host Page Rank:
    minimum: 3
    average: 4.0
    maximum: 5

    Estimated indexed pages:
    minimum: 32 pages
    average: 23453.9 pages
    maximum: 75628 pages

    Page Inlinks (backlinks):
    minimum: 28 inlinks
    average: 18623.2 inlinks
    maximum: 52825 inlinks

    Host Inlinks (backlinks):
    minimum: 251 inlinks
    average: 21676.1 inlinks
    maximum: 52825 inlinks

    DMOZ directory listing:
    minimum: 0 listing
    average: 1.0 listing
    maximum: 1 listing

    Yahoo directory listing:
    minimum: 0 listing
    average: 1.0 listing
    maximum: 1 listing

    Page load time in milliseconds (html source only):
    minimum: 49 ms
    average: 665.1 ms
    maximum: 2389 ms

    Title tag size in bytes:
    minimum: 18 characters
    average: 55.7 characters
    maximum: 80 characters

    URL size in bytes:
    minimum: 25 characters
    average: 35.6 characters
    maximum: 69 characters

    Google summary size in bytes:
    minimum: 18 characters
    average: 52.4 characters
    maximum: 70 characters

    Hostname size in bytes:
    minimum: 14 characters
    average: 21.6 characters
    maximum: 29 characters


    Individual Niche Leaders
    _____________________

    1. http://www.cyclegear.com/

    hostname: www.cyclegear.com
    loadtime: 335 ms
    page size 114K bytes
    word count 1672 words
    unique words 890 words
    features: dmoz yahoo
    indexed pages: 75K
    page rank: PR 4
    inlinks: 49K
    host page rank: PR 4
    host inlinks: 49K
    response: 200
    SERP matches: 1 title, 4 summary

    source matches
    ----------------------------
    motorcycle apparel 7
    motorcycle 119
    apparel 25

    simple density
    ----------------------------
    23 1.4% var
    29 1.7% off
    38 2.3% motorcycle


    2. http://www.motorcycle-superstore.com/610/MNGR/Motorcycle-Apparel.aspx

    hostname: www.motorcycle-superstore.com
    loadtime: 357 ms
    page size 77K bytes
    word count 1380 words
    unique words 405 words
    features: yahoo
    indexed pages: 1M
    page rank: PR 4
    inlinks: 28
    host page rank: PR 5
    host inlinks: 564K
    response: 200
    SERP matches: 1 host, 1 URL, 1 title, 1 summary

    source matches
    ----------------------------
    motorcycle apparel 101
    motorcycle 497
    apparel 164

    simple density
    ----------------------------
    16 1.2% departments
    16 1.2% atv
    16 1.2% street
    16 1.2% dirt
    74 5.4% motorcycle
    21 1.5% gear
    16 1.2% jackets
    14 1.0% bike
    15 1.1% pants
    14 1.0% cruiser
    18 1.3% minicart
    81 5.9% apparel
    22 1.6% riding
    15 1.1% helmets
    17 1.2% all
    32 2.3% accessories


    3. http://www.motorcycle-superstore.com/

    hostname: www.motorcycle-superstore.com
    loadtime: 425 ms
    page size 51K bytes
    word count 1085 words
    unique words 454 words
    features: yahoo
    indexed pages: 1M
    page rank: PR 5
    inlinks: 564K
    host page rank: PR 5
    host inlinks: 564K
    response: 200
    SERP matches: 1 host, 1 URL, 3 title, 1 summary

    source matches
    ----------------------------
    motorcycle apparel 7
    motorcycle 261
    apparel 19

    simple density
    ----------------------------
    12 1.1% var
    11 1.0% superstore
    50 4.6% motorcycle
    14 1.3% gear
    11 1.0% shop
    15 1.4% bike
    18 1.7% minicart
    12 1.1% function
    11 1.0% helmets
    17 1.6% all
    12 1.1% accessories
    14 1.3% tires


    4. http://www.motorcyclecloseouts.com/

    hostname: www.motorcyclecloseouts.com
    loadtime: 795 ms
    page size 62K bytes
    word count 758 words
    unique words 358 words
    features:
    indexed pages: 21K
    page rank: PR 3
    inlinks: 14K
    host page rank: PR 3
    host inlinks: 14K
    response: 200
    SERP matches: 1 host, 1 URL, 1 title, 1 summary

    source matches
    ----------------------------
    motorcycle apparel 2
    motorcycle 68
    apparel 8

    simple density
    ----------------------------
    52 6.9% retail
    49 6.5% closeout
    10 1.3% fly
    47 6.2% savings
    8 1.1% scorpion
    17 2.2% helmet


    5. http://www.jafrum.com/Motorcycle-Gear

    hostname: www.jafrum.com
    loadtime: 440 ms
    page size 35K bytes
    word count 436 words
    unique words 223 words
    features: yahoo
    indexed pages: 5352
    page rank: PR 3
    inlinks: 3210
    host page rank: PR 4
    host inlinks: 26K
    response: 200
    SERP matches: 1 title, 1 summary

    source matches
    ----------------------------
    motorcycle apparel 9
    motorcycle 226
    apparel 17

    simple density
    ----------------------------
    53 12.2% motorcycle
    10 2.3% jackets
    9 2.1% gear
    5 1.1% pants
    6 1.4% apparel
    22 5.0% leather
    9 2.1% window
    20 4.6% helmets
    8 1.8% boots


    6. http://www.seattlecycle.com/

    hostname: www.seattlecycle.com
    loadtime: 2389 ms
    page size 43K bytes
    word count 944 words
    unique words 346 words
    features: yahoo
    indexed pages: 1
    page rank: PR 3
    inlinks: 251
    host page rank: PR 3
    host inlinks: 251
    redirected: 301
    SERP matches: 1 summary

    source matches
    ----------------------------
    motorcycle 1
    apparel 0

    simple density
    ----------------------------
    220 23.3% ctl
    60 6.4% productlist
    18 1.9% document
    11 1.2% price
    56 5.9% pagecontent
    12 1.3% only


    7. http://www.newenough.com/

    hostname: www.newenough.com
    loadtime: 602 ms
    page size 79K bytes
    word count 1178 words
    unique words 495 words
    features: dmoz yahoo
    indexed pages: 20K
    page rank: PR 4
    inlinks: 21K
    host page rank: PR 4
    host inlinks: 21K
    response: 200
    SERP matches: 1 title, 1 summary

    source matches
    ----------------------------
    motorcycle apparel 2
    motorcycle 99
    apparel 17

    simple density
    ----------------------------
    12 1.0% tour
    12 1.0% jackets
    12 1.0% pants
    18 1.5% browse
    13 1.1% master
    18 1.5% brand
    18 1.5% view
    20 1.7% all
    15 1.3% boots


    8. http://www.pnwmotorcyclesafety.com/sponsors.html

    hostname: www.pnwmotorcyclesafety.com
    loadtime: 49 ms
    page size 17K bytes
    word count 382 words
    unique words 214 words
    features:
    indexed pages: 32
    page rank: PR 3
    inlinks: 1
    host page rank: PR 4
    host inlinks: 876
    response: 200
    SERP matches: 1 host, 1 URL, 1 title, 3 summary

    source matches
    ----------------------------
    motorcycle 10
    apparel 1

    simple density
    ----------------------------
    5 1.3% safety
    5 1.3% riders
    8 2.1% motorcycle
    4 1.0% ave
    4 1.0% riding
    4 1.0% washington
    6 1.6% seattle


    9. http://www.hotleathers.com/

    hostname: www.hotleathers.com
    loadtime: 910 ms
    page size 73K bytes
    word count 1220 words
    unique words 487 words
    features: yahoo
    indexed pages: 14K
    page rank: PR 3
    inlinks: 7608
    host page rank: PR 3
    host inlinks: 7608
    response: 200
    SERP matches: 3 title, 1 summary

    source matches
    ----------------------------
    motorcycle apparel 1
    motorcycle 71
    apparel 21

    simple density
    ----------------------------
    51 4.2% ctl
    21 1.7% document
    13 1.1% var
    14 1.1% false
    24 2.0% homepage
    17 1.4% motorcycle
    20 1.6% patches
    28 2.3% wpm
    19 1.6% shirts
    13 1.1% getelementbyid


    10. http://www.leatherup.com/

    hostname: www.leatherup.com
    loadtime: 349 ms
    page size 179K bytes
    word count 6172 words
    unique words 1060 words
    features: dmoz yahoo
    indexed pages: 26K
    page rank: PR 5
    inlinks: 52K
    host page rank: PR 5
    host inlinks: 52K
    response: 200
    SERP matches: 2 title, 5 summary

    source matches
    ----------------------------
    motorcycle 317
    apparel 5

    simple density
    ----------------------------
    78 1.3% style
    102 1.7% var
    94 1.5% price
    76 1.2% menu
    105 1.7% motorcycle
    71 1.2% arr
    69 1.1% new
    71 1.2% leather
     
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  18. Ardit

    Ardit Junior Member

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    Pretty awesome!
     
  19. garjs

    garjs Newbie

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    I only wish, but I know I need some help with this, how do I go about finding people or a company to help me get the SEO done, and can a 50/50 Split, Black and White Help, or will i get the Google slap?