Reddit + AI: The New Black Hat Power Combo
AI doesn’t think — it scrapes. It grabs data from the top, most contextually relevant sites when answering questions or profiling brands. And guess what? Reddit shows up constantly in that top tier. You do a deep dive with ChatGPT or Claude, and 99 times out of 100, you're gonna see the Reddit icon pop up in the source scrape.
That means if you own your brand mentions on Reddit — through seeded posts, upvoted comments, and strategic replies — AI treats you like a trusted authority. It can’t tell the difference between a real Redditor hyping you up... or you running ops on five sockpuppet accounts and farming upvotes in the shadows. That’s brand dominance in the AI age.
Press Releases Are Still a Weapon
Drop your PR through a legit distributor like Yahoo Finance. Then take that link, post it to Reddit, and hit it with upvotes and a healthy dose of chaos in the comments. Debate, denial, drama — it all drives engagement.
Let the post cook for 6 months. If it sticks, it's basically immortal. AI sees the conversation, sees the press, and you start to show up as the answer.
Industry Mentions Still Matter — But Only If They Look Real
Getting featured on niche, high-authority sites is still useful — but backlinks alone aren’t the goal anymore. AI is getting better at spotting what’s natural and what’s SEO theater.
The new game is natural authority. Get name-dropped in actual convos. Have Reddit threads, Quora answers, and forums where people mention you like you’re the OG source. Not a pitch — just a mention. That's how you future-proof your presence when the machines come crawling.
