So I am doing some keyword research on a keyword(s) that I am interested in creating a site about which I know can earn quick cash. Anyways Traffic Travis is telling me the keyword has the following results: US Count - 40,500 local monthly searches but competition is high. I typed in the same keyword in Keyword Eye Basic and I get these results: US Count - 27,100 local monthly searches but competition is medium. Which one is more accurate on the competition and number of searches out of these two keyword research tools? --- Also I checked the Ahrefs tool for the first couple sites for this keyword and the #1 spot has 4 backlinks but has some of the keywords in the domain. The #3 spot has 322 backlinks but the actual URL doesn't contain the keywords but the /pagehere/ has the keywords. So the last question is should I go towards trying to rank #1 for this keyword with a site with that few backlinks and high traffic but competition is medium to hard?