Tools and AI workflows

Interested in what tools and workflows people are using, seems to be a lot of hype but little actually changing.

Atm I am using N8N to create automatic GA4 audits, and using a workflow for
Keyword research + competitor analysis + cluster kws - both of which save time but aren't livechanging.

What are some cool and emerging tools in the AI field that are changing digital marketing with real practical use cases?

the issue is that most effective tools you may have to build yourself as we many times have more niche requirements than we think. the main models are generalized and dont really work well for scopes that require high quality imo. i am testing out a few things that could be promising with copy