Too much low hanging fruit~

So i have a been doing keyword research for a few niches. I found one using google keyword planner and it has LOTS of low and medium competition keywords.

I'm new to this so I have a few questions

If im trying to become an authority on my niche and I see these low comp/med comp keywords that I want to use, but most of the low comp/med comp keywords are MISSPELLED versions of the real niche.... example if my niche was basketball... the keywords i see would be like "basketsballs" or "bascetball".

1. Do you use these type of keywords? I feel that if I want to use them, I have to essentially have a really bad website (because I would be mispelling the real niche)... Is there a way around it? I dont want to have to dumb down my articles... or is that the way to go? Tiny little spelling mistakes that bring in decent traffic, but have low comp?

2. Also how good is google planner vs paid platforms? Could i survive just off keyword research with planner?

3. Does google planner take into account things like youtube searches? Social media searches? Or would i need other programs to check those keywords and their comp?

Let me guess, you found keywords that are "low" and "medium" competition on the Keyword Planner tool. That's for paid advertising (CPC) with Google AdWords and is not related to the SEO competition of the keywords. Not very smart for Google to be telling you that now, is it?

1. No. The keywords you found are bullshit and the same sites would be ranked as if they were spelled correctly. The little misspellings will bring ZERO traffic. No offense, but this is one of the worst ideas I've ever heard.

2. No. Unless you know a shit ton about keyword research and start going through them and checking the SERPs manually. You need paid tools and want to be looking at metrics for reference so that you filter the bad keywords out - if the pros can't go without them, the newbies sure can't.

3. Google planner is just about that - Google. If you're not searching on Google, it's not related to Google Keyword Planner.

hacko said:

Let me guess, you found keywords that are "low" and "medium" competition on the Keyword Planner tool. That's for paid advertising (CPC) with Google AdWords and is not related to the SEO competition of the keywords. Not very smart for Google to be telling you that now, is it?

1. No. The keywords you found are bullshit and the same sites would be ranked as if they were spelled correctly. The little misspellings will bring ZERO traffic. No offense, but this is one of the worst ideas I've ever heard.

2. No. Unless you know a shit ton about keyword research and start going through them and checking the SERPs manually. You need paid tools and want to be looking at metrics for reference so that you filter the bad keywords out - if the pros can't go without them, the newbies sure can't.

3. Google planner is just about that - Google. If you're not searching on Google, it's not related to Google Keyword Planner.

Click to expand...

Thanks for the fast reply... Didnt expect it lol...

So to elaborate on your answer for number 2... Say i searched basketball and NBA.com was the first result

Are you saying if you searched bascetball the nba will most likely still show up 1st on google?

You say that the keywords are bullsh*t. I'm not saying your wrong (i don't know so i am asking)

What I'm saying is google says bascetball has 10k-100k searches a month (it doesnt but just as an example) while basketball (spelled correctly has 1m-10m)

Wouldnt it mean that the NBA.com website has placed #1 for Bascetball? Meaning one of their pages must have the keyword bascetball??? Or am i missing something?

I know my question maybe frustrating to answer, but I'm literally just trying to get a grasp of how everything works.

I ask because for an established SEO/IM person that has websites that make them money... 10k visitors a month... ranked 1... even if its misspelled... if your ranking for the real niche... it wouldnt hurt to have an extra 10k visitors who just misspelled... so maybe its not super useful unless you rank for the main niche... but if you DO rank for it, it could add lots of money if you have a bunch of searches for the niche (they are just spelling it incorrectly)

Thanks for clarifying the competition stuff

OnMGrind said:

Are you saying if you searched bascetball the nba will most likely still show up 1st on google?

Click to expand...

https://www.google.com/search?q=bascetball
https://www.google.com/search?q=basketball

Yes.

OnMGrind said:

What I'm saying is google says bascetball has 10k-100k searches a month (it doesnt but just as an example) while basketball (spelled correctly has 1m-10m)

Click to expand...

This just means that around 10% of people are miserable fucks who can't spell basketball correctly

OnMGrind said:

Wouldnt it mean that the NBA.com website has placed #1 for Bascetball? Meaning one of their pages must have the keyword bascetball??? Or am i missing something?

Click to expand...

You're missing something. Maybe on day 1 of Google (I wasn't around then to know) you would actually need to have "bascetball" on your site to rank for the term, but that's certainly now how it works now - here's an article from 4 years ago https://www.internetmarketingninjas.com/blog/search-engine-optimization/google-spell-check/

OnMGrind said:

I ask because for an established SEO/IM person that has websites that make them money... 10k visitors a month... ranked 1... even if its misspelled... if your ranking for the real niche... it wouldnt hurt to have an extra 10k visitors who just misspelled... so maybe its not super useful unless you rank for the main niche... but if you DO rank for it, it could add lots of money if you have a bunch of searches for the niche (they are just spelling it incorrectly)

Click to expand...

Here's what this means - if 9 million people search for "basketball" and one million search for "bascetball" - you would have a total of 10m searches. Meaning, if you had a a large website and ranked for "basketball", 10% of your audience would be retards who would land on your site by searching for "bascetball".

Does this mean that Google looks at them as separate search terms and ranks different sites for them? Absolutely not.

Thanks for some detailed answers Hacko, I am learning some new things too.

hacko said:

https://www.google.com/search?q=bascetball
https://www.google.com/search?q=basketball

Yes.



This just means that around 10% of people are miserable fucks who can't spell basketball correctly


You're missing something. Maybe on day 1 of Google (I wasn't around then to know) you would actually need to have "bascetball" on your site to rank for the term, but that's certainly now how it works now - here's an article from 4 years ago https://www.internetmarketingninjas.com/blog/search-engine-optimization/google-spell-check/



Here's what this means - if 9 million people search for "basketball" and one million search for "bascetball" - you would have a total of 10m searches. Meaning, if you had a a large website and ranked for "basketball", 10% of your audience would be retards who would land on your site by searching for "bascetball".

Does this mean that Google looks at them as separate search terms and ranks different sites for them? Absolutely not.

Click to expand...

Hi! Thanks for the clarification. So does that make longtail keywords obsolete? I read the article and let me just make sure about something....

So google simplifies things. If you search bascetball and basketball ... it realizes that people that search bascetball are really looking for basketball BECAUSE people that click bascetball are clicking on NBA.com... or in this case wiki page for basketball

Does that apply to long tail keywords?

example "Buy cheap basketball tickets in california" - this is one longtail (to my understanding)
vs
"Buy basketball tickets in california" - not as "longtailed" but still targeted more than just "buy basketball tickets" or "basketball tickets"

So when your ranking for a keyword... and your site talks about basketball

This isnt really mispelling, but just adding 1 word in the keyword. So is this the same as with missspellings? Would you be able to rank seperately for the two seperate search terms? Or would google say they are the same because most of the words are the same... and just one version is missing cheap?

Google's autocorrect killed the mispelling method long ago. Traffic to mispelled kws is laughable now.