To Use Bold or Strong Tags?

S

.SETI

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Hi... I have been reading about using bold keywords for seo purposes. My question is, should I use the older bold < tag > or the newer < strong > tag? What are the differences for seo? Thanks :confused:
 
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Doubt it really matters. It will always simply read the bolded text as "more important" no matter which format you use.
 
Well, Wordpress uses the strong tag for a reason and if you do a google search you'll see lots and lots of pages like the one I reference below.

From this page:

http://www.w3schools.com/html/html_formatting.asp

<b> or <i> defines bold or italic text only.

<strong> or <em> means that you want the text to be rendered in a way that the user understands as "important". Today, all major browsers render strong as bold and em as italics.
 
Thank you for the information. I think after reading the links provided I will try using the both tags ... I am going to experiment using < strong > tag on one page and the < bold > tag on another page. If you guys have further knowledge, please let me know. Thanks
 
<strong> would be better, the <b> tag is only for appearance purposes and does not really contribute any SEO value, but overall, it's not that important anyway. It might make a difference on screen readers though.
 
What about if the title already has the <h1> tag... should it be just left with that and no <strong>?
 
muchacho said:
What about if the title already has the <h1> tag... should it be just left with that and no <strong>?
Click to expand...

All my pages have the <h1> tag at the top and several of the targeted KWs <atrong>.

If the article is long enough (and you SHOULD make it long enough) I also use the <h2> and <h3> tags as sub headers.
 
What BTS said. Use all tags in a good way to help your reader. Bold and underline whats important in your article (your kw) but don't overdo it. It's also a good idea to bold more words than just your kw.
 
I usually go with wordpress and they include <strong>-</strong>. The word strong, tell us by it self, that its strong. Then Google should automaticly put weight on that, shouldnt they?

Its logic.
 
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