I'm helping my girlfriend launch her lifestyle blog, so I've been running Mass Planner, using strategic hashtags, and trying to keep engagement up. We're around 4k in followers right now and growing at a little over a 100 a day in followers. Since I'm kind of learning on the fly, my initial approach was going to be to set up several relevant niche accounts and use them to leverage her account, in addition to shoutouts, giveaways etc. Having learned more about the power of power likes, it seems like this needs to be a priority moving forward. Unfortunately, based on what I've read, it seems like we made a critical error starting out. We used her already running account that she registered in 2012. Seemingly, we did ourselves a pretty huge disservice, considering older accounts have trouble making it on the Explore page. Is now the time to start over and do things the right way?